The lifetime, coherence narrowing, and collision broadening of the $7^{2}S_{\frac{1}{2}}$ excited state of atomic thallium has been studied by the technique of zero-field level-crossing spectroscopy. The lifetime of the $7^{2}S_{\frac{1}{2}}$ state is determined to be 7.55 (0.08) nsec. The full coherence-narrowing effect gave a branching ratio, from $F=0$ of $7^{2}S_{\frac{1}{2}}$ to the ground state, of 43%. The cross section for thallium-thallium resonance-broadening collisions is ${\ensuremath{\sigma}}_{\mathrm{T}\mathrm{l}\ensuremath{-}\mathrm{T}\mathrm{l}}=\frac{5.38(0.49)\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}8}}{\overline{v}}$ ${\mathrm{cm}}^{2}$. The effect of 426-torr helium on the thallium lifetime, coherence narrowing, and resonance broadening was also investigated. From the low-thallium-density region the cross section for helium depolarization of the thallium $7^{2}S$ state is ${\ensuremath{\sigma}}_{\mathrm{T}\mathrm{l}\ensuremath{-}\mathrm{H}\mathrm{e}}\ensuremath{\cong}\frac{7\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}13}}{\overline{v}}$ ${\mathrm{cm}}^{2}$. There is also indication of a buildup of population in the metastable $6^{2}P_{\frac{3}{2}}$ thallium state. From the data, the cross section for the process $\mathrm{Tl}(6^{2}P_{\frac{3}{2}})\ensuremath{\rightarrow}\mathrm{Tl}(6^{2}P_{\frac{1}{2}})$ by helium collisions is $\ensuremath{\sigma}\ensuremath{\simeq}1\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}21}$ ${\mathrm{cm}}^{2}$. The Tl branching ratio in the presence of helium is 39%. It was also found that the thallium-thallium resonance-broadening cross section is ${\ensuremath{\sigma}}_{\mathrm{T}\mathrm{l}\ensuremath{-}\mathrm{T}\mathrm{l}}=\frac{4.04(0.32)\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}8}}{\overline{v}}$ ${\mathrm{cm}}^{2}$ in the presence of 426 torr of helium. In the presence of 113 torr of He, the resonance-broadening cross section was found to be ${\ensuremath{\sigma}}_{\mathrm{T}\mathrm{l}\ensuremath{-}\mathrm{T}\mathrm{l}}=\frac{5.22(0.13)\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}8}}{\overline{v}}$ ${\mathrm{cm}}^{2}$. In the case of Ar as the buffer gas, ${\ensuremath{\sigma}}_{\mathrm{T}\mathrm{l}\ensuremath{-}\mathrm{A}\mathrm{r}}=\frac{8\ifmmode\times\else\texttimes\fi{}{10}^{\ensuremath{-}13}}{\overline{v}}$ ${\mathrm{cm}}^{2}$.
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