The present research was carried out at Khalsa college Amritsar during 2018-19 to investigate the effect of different cultivation systems on the morphological and biochemical attributes of strawberry cv. Chandler under subtropical conditions of Punjab. The experiment was laid out in Randomized Block design by using eight treatments, each comprising three replications. The different planting systems including flat beds, raised beds, ridges, soilless media, polythene bags, cement pots, plastic crates and low poly tunnels were employed during this research. The runners of strawberry collected from Dr Y S Parmar University of Horticulture and Forestry, were utilized for the experiment. The morphological parameters such as fruit size, weight, number of achenes and biochemical parameters like Total soluble solids, acidity, sugars and ascorbic acid content were analyzed. The results of this present study revealed that maximum fruit length, breath, number of achenes were observed underlow poly tunnels. Similarly, the maximum TSS, total sugar content, ascorbic acid and minimum acidity level was recorded under low under poly tunnels. These outcomes strongly suggest the superiority of utilizing low poly tunnels for strawberry cultivation, emphasizing their potential to enhance both morphological traits and biochemical compositions compared to the other employed planting systems.