Amid recent studies that have been exploring the wide impact that COVID-19 containment policies have had across sectors and industries, we investigate how mobility restrictions enacted in French cities during the later stages of the pandemic have affected the usage of smartphones and mobile applications. Leveraging a large-scale dataset of over 14 billion records, we unveil and quantify the substantial incidence of the different measures enforced in urban France to combat the COVID-19 epidemic on mobile service consumption. We present a simple but effective spatial linear model that can relate changes occurring at fine-grained spatial zoning in both global and per-service traffic to a limited set of socioeconomic indicators. Our model unveils some of the mechanisms that drove the significant evolution of mobile data traffic demands during the pandemic. It allows observing how the demand for mobile services has been affected by COVID-19 in very different ways across urban areas characterized by diverse population density, income levels and leisure area presence. It also discloses that usages of individual smartphone applications have been impacted in highly heterogeneous ways by the pandemic, even more so when considering the composite impacts of different transitions between periods characterized by diverse restrictions. Our results can aid governments in understanding how their measures were received across the space and different portions of population, and network operators to comprehend changes in usage due to extraordinary events, which can be used to optimize service provisioning.
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