A large number of unanswered products-related questions appear in the E-commerce platforms, necessitating the deployment of question-answering models to automatically provide precise responses for the user. However, the substantial absence of ground truth presents challenges for implementing supervised learning, and existing unsupervised contrastive learning methods have not addressed this issue fundamentally, with limitations in integrating multi-level features. This paper presents a dual-tower cross-biased contrastive learning model for answer selection, named CCLM-AS. By taking questions and augmented product reviews as positive pairs for unsupervised contrastive learning and employing a dual-tower structure encoder, CCLM-AS learns sentence representations from unlabeled data effectively. Furthermore, the designed training objective realizes multi-level feature integration, including character, sentence and dialogue levels, which enhances the model's inference ability. The experimental results on AmazonQA dataset indicate that our proposed model outperforms existing contrastive learning-based sentence representation models and also achieves comparable performance to supervised answer selection models. This demonstrates that CCLM-AS can not only alleviate the data sparsity problem effectively but also retain the excellent performance.