Developing efficient, economical, and eco-friendly catalysts for hydrogen release from hydrogen storage materials such as sodium borohydride (NaBH4) is recognized as an ideal solution to meet the growing demand for clean energy. In the present study the Ni-Cux-B alloy catalysts with different Cu doping content on the corncob (CC) substrate via a facile electroless plating method for the hydrolysis of NaBH4 were synthesized. The structural and morphological characteristics of the synthesized catalysts were investigated using various analytical techniques. The results showed that an appropriate Cu content has a remarkable excitation effect on the catalytic activity of Ni-B. The Cu doping strategy effectively changes the dispersion of metal species and provides more catalytic active sites on the surface of the catalyst. Moreover, the synergistic effect between metals after Cu doping enhances electron transfer and facilitates the adsorption and activation of BH4 and H2O molecules, thereby promoting hydrogen production activity. The optimized Ni-Cu7.2-B catalyst achieved a hydrogen generation rate (HGR) of 1321.56 mL min−1 g−1 in alkaline NaBH4 solution at 303 K, with an activation energy (Ea) of 46.26 kJ mol⁻1. The Ni-Cu7.2-B catalyst exhibits satisfactory stability, retaining 90.8 % of its initial catalytic activity after five cycles.