Affective Priming Effect Research Articles

On ignoring words-exploring the neural signature of inhibition of affective words using ERPs.

In the present study event-related potentials were used to shed further light on the neural signatures of active inhibition of the (affective) content of written words. Intentional inhibition was implemented by simply asking participants (N = 32) to ignore single words that served as primes in an affective priming (AP) task. In AP, evaluations about a priori neutral targets typically tend to shift towards the valence of preceding primes, denoting an AP effect (APE). To create a plausible cover-context emphasizing the usefulness of word inhibition, participants were asked to avoid this shift, that is, to make unbiased target evaluations. Ignoring the prime words was suggested as the most efficient strategy to achieve this aim. Effective inhibition of the words' (affective) content, as suggested by a significant APE present for words processed without any further instruction, but not for ignored ones, affected multiple stages of processing. On the neuronal level, word inhibition was characterized by reduced early perceptual (left-lateralized word-specific N170), later attentional (parietal P300), and affective-semantic processing (reduced posterior semantic asymmetry). Furthermore, an additional recruitment of top-down inhibitory control processes, which was mirrored in increased amplitudes of medial-frontal negativity, showed to be critically involved in intentional word inhibition.

Effect of Affective Priming on Prosocial Orientation through Mobile Application: Differences between Digital Immigrants and Natives

Digital revolution has drastically changed people’s lives in the last three decades inspiring scholars to deepen the role of technologies in thinking and information processing (Baranyi et al., 2015). Prensky (2001) has developed the notion of digital generation, differentiating between natives and immigrants. Digital natives are characterised by their highly automatic and quick response in hyper-textual environment. Digital immigrants are characterised by their main focus on textual elements and a greater proneness to reflection. The main goal of the present research is to investigate the effect of affective priming on prosocial orientation in natives and immigrants by using a mobile application. A quasi-experimental study has been conducted to test whether and how the manipulation of the priming, through positively and negatively connoted images, influences prosocial orientation. The results attested that negative affective priming elicited by app influences negatively prosocial orientation, while positive affective priming influences it positively prosocial orientation. However, this effect is true mainly for digital natives. Overall, findings underline the relevance of taking into account the effects of affective priming in technological environment, especially in the case of digital natives.

Cognitive conflict could facilitate negative stimulus processing: evidence from trait anxiety in the flanker paradigm.

The present study used event-related potentials to investigate the affective priming effect of cognitive conflict and the influence of trait anxiety during the early stage of conflict processing. Participants with relatively high-trait or low-trait anxiety were tested using a combination of flanker task (congruent or incongruent arrows) as primes presented 200 ms before positive or negative words as targets. Behavioral results showed that response times were shorter for negative targets following incongruent primes relative to congruent primes, and vice versa, suggesting that conflicts facilitated the processing of negative targets. Event-related potential results revealed that the N2 amplitudes (280-320 ms) for incongruent stimuli were significantly more negative than those for congruent stimuli, indicating a significant conflict effect. Moreover, the N400 amplitudes (580-680 ms) for positive targets after congruent primes were significantly more negative than those after incongruent primes, but no significant difference was found in the N400 amplitudes after congruent primes and incongruent primes for negative targets, indicating that conflicts had a negative effect on the subsequent processing. In addition, in the high-trait anxiety, the N400 amplitudes for negative targets after incongruent primes were significantly more negative than those after incongruent primes, and vice versa, indicating that conflicts facilitated the processing of negative targets. These findings showed that conflicts could facilitate the processing of negative targets and be viewed as aversive signals during the early stage of conflict processing and that high-trait anxiety promoted the negative effect induced by conflicts.

Effects of affective priming through music on the use of emotion words.

Understanding how music can evoke emotions and in turn affect language use has significant implications not only in clinical settings but also in the emotional development of children. The relationship between music and emotion is an intricate one that has been closely studied. However, how the use of emotion words can be influenced by auditory priming is a question which is still not known. The main interest in this study was to examine how manipulation of mode and tempo in music affects the emotions induced and the subsequent effects on the use of emotion words. Fifty university students in Singapore were asked to select emotion words after exposure to various music excerpts. The results showed that major modes and faster tempos elicited greater responses for positive words and high arousal words respectively, while minor modes elicited more high arousal words and original tempos resulted in more positive words being selected. In the Major-Fast, Major-Slow and Minor-Slow conditions, positive correlations were found between the number of high arousal words and their rated intensities. Upon further analysis, categorization of emotion words differed from the circumplex model. Taken together, the findings highlight the prominence of affective auditory priming and allow us to better understand our emotive responses to music.

Effects of valence and arousal on affective priming vary with the degree of affective experience denoted by words

We investigated whether the effect of the valence and arousal of less or more affective experiential words on affective priming using event-related potentials (ERPs). The stimuli included less affective experiential (LE) words (Experiment 1) and more affective experiential (ME) words (Experiment 2) that were organized in an orthogonal design, with valence (positive and negative) and arousal (low and high) as factors in a lexical decision task. In Experiment 1, the results revealed no obvious effect of affective priming on response times (RTs) or ERPs for LE words. In Experiment 2, affective priming effects of ME words were influenced interactively by valence and arousal. Specifically, for positive ME words with high- and low-arousal, affectively incongruent trials were associated with longer RTs and enhanced late positive components (LPCs, 430–700 ms) compared with congruent trials (a positive effect). For negative ME words with low-arousal, no significant differences in RTs or LPC amplitudes were found between affectively congruent and incongruent trials (a null effect), whereas for negative ME words with high-arousal, the processing of congruent trials was associated with longer RTs and enhanced LPC amplitudes over that of incongruent trials (a reversal effect). On the one hand, our findings suggest that LE and ME words as primes produce different effects on the processing of subsequently presented targets. On the other hand, our findings further indicate that there seems to have a continuous transition from the spreading activation of ME words to an inhibition process in semantic memory along with their valence and arousal, which is involved in decision-making processes and memory-related stages.

Lateralized Affective Word Priming and Gender Effect.

Affective priming research suggests that processing of affective words is a quick and short lived process. Using the divided visual field (DVF) paradigm, investigations of the lateralization of affective word processing have yielded inconsistent results. However, research on semantic processing of words generally suggests that the left hemisphere (LH) is the location where rapid processing occurs. We investigated the processing of affective (emotional) words using a combination of the DVF and affective priming paradigms, and four stimulus onset asynchronies (SOAs)—0, 150, 300, and 750 ms. The priming pattern yielded by males (n = 32) showed quick priming (at 0-ms SOA) of affective words in the LH; there was slower right hemisphere (RH) priming of affective words (at 750-ms SOA). In females (n = 28), both hemispheres were associated with quick priming of affective words (at 300-ms SOA in the LH and at 150-ms SOA in the RH). Results demonstrate the capability of both cerebral hemispheres in the processing of words with affective meaning, along with leading role of the left hemisphere in this process. This is similar to the results of semantic research that suggest access to word meanings occurs in both hemispheres, but different mechanisms might be involved. While the LH seems to prime affective words quickly regardless of gender, gender differences are likely in the RH in that affective word processing probably occurs slowly in males but rapidly in females. This gender difference may result from increased sensitivity to the emotional feature of affective words in females.

Effects of Briefly Presented Masked Emotional Facial Expressions on Gaze Behavior: An Eye-Tracking Study.

Orientation of gaze toward specific regions of the face such as the eyes or the mouth helps to correctly identify the underlying emotion. The present eye-tracking study investigates whether facial features diagnostic of specific emotional facial expressions are processed preferentially, even when presented outside of subjective awareness. Eye movements of 73 healthy individuals were recorded while completing an affective priming task. Primes (pictures of happy, neutral, sad, angry, and fearful facial expressions) were presented for 50 ms with forward and backward masking. Participants had to evaluate subsequently presented neutral faces. Results of an awareness check indicated that participants were subjectively unaware of the emotional primes. No affective priming effects were observed but briefly presented emotional facial expressions elicited early eye movements toward diagnostic regions of the face. Participants oriented their gaze more rapidly to the eye region of the neutral mask after a fearful facial expression. After a happy facial expression, participants oriented their gaze more rapidly to the mouth region of the neutral mask. Moreover, participants dwelled longest on the eye region after a fearful facial expression, and the dwell time on the mouth region was longest for happy facial expressions. Our findings support the idea that briefly presented fearful and happy facial expressions trigger an automatic mechanism that is sensitive to the distribution of relevant facial features and facilitates the orientation of gaze toward them.

The effect of unimodal affective priming on dichotic emotion recognition

ABSTRACTThe present report concerns two experiments extending to unimodal priming the cross-modal priming effects observed with auditory emotions by Harding and Voyer [(2016). Laterality effects in cross-modal affective priming. Laterality: Asymmetries of Body, Brain and Cognition, 21, 585–605]. Experiment 1 used binaural targets to establish the presence of the priming effect and Experiment 2 used dichotically presented targets to examine auditory asymmetries. In Experiment 1, 82 university students completed a task in which binaural targets consisting of one of 4 English words inflected in one of 4 emotional tones were preceded by binaural primes consisting of one of 4 Mandarin words pronounced in the same (congruent) or different (incongruent) emotional tones. Trials where the prime emotion was congruent with the target emotion showed faster responses and higher accuracy in identifying the target emotion. In Experiment 2, 60 undergraduate students participated and the target was presented dichotically instead of binaurally. Primes congruent with the left ear produced a large left ear advantage, whereas right congruent primes produced a right ear advantage. These results indicate that unimodal priming produces stronger effects than those observed under cross-modal priming. The findings suggest that priming should likely be considered a strong top-down influence on laterality effects.

Affective priming and cognitive load: Event-related potentials suggest an interplay of implicit affect misattribution and strategic inhibition.

Prior research suggests that the affective priming effect denoting prime-congruent evaluative judgments about neutral targets preceded by affective primes increases when the primes are processed less deeply. This has been taken as evidence for greater affect misattribution. However, no study so far has combined an experimental manipulation of the depth of prime processing with the benefits of ERPs. Forty-seven participants made like/dislike responses about Korean ideographs following 800-ms affective prime words while 64-channel EEG was recorded. In a randomized within-subject design, three levels of working-memory load were applied specifically during prime processing. Affective priming was significant for all loads and even tended to decrease over loads, although efficiency of the load manipulation was confirmed by reduced amplitudes of posterior attention-sensitive prime ERPs. Moreover, ERPs revealed greater explicit affective discrimination of the prime words as load increased, with strongest valence effects on central/centroparietal N400 and on the parietal/parietooccipital late positive complex under high load. This suggests that (a) participants by default tried to inhibit the processing of the prime's affect, and (b) inhibition more often failed under cognitive load, thus causing emotional breakthrough that resulted in a binding of affect to the prime and, hence, reduced affect misattribution to the target. As a correlate of affective priming in the target ERP, medial-frontal negativity, a well-established marker of (low) stimulus value, increased with increasing negative affect of the prime. Findings support implicit prime-target affect transfer as a major source of affective priming, but also point to the role of strategic top-down processes.

Thermal facial reactivity patterns predict social categorization bias triggered by unconscious and conscious emotional stimuli.

Members of highly social species decode, interpret, and react to the emotion of a conspecific depending on whether the other belongs to the same (ingroup) or different (outgroup) social group. While studies indicate that consciously perceived emotional stimuli drive social categorization, information about how implicit emotional stimuli and specific physiological signatures affect social categorization is lacking. We addressed this issue by exploring whether subliminal and supraliminal affective priming can influence the categorization of neutral faces as ingroup versus outgroup. Functional infrared thermal imaging was used to investigate whether the effect of affective priming on the categorization decision was moderated by the activation of the sympathetic nervous system (SNS). During the subliminal condition, we found that stronger SNS activation after positive or negative affective primes induced ingroup and outgroup face categorization, respectively. The exact opposite pattern (i.e. outgroup after positive and ingroup after negative primes) was observed in the supraliminal condition. We also found that misattribution effects were stronger in people with low emotional awareness, suggesting that this trait moderates how one recognizes SNS signals and employs them for unrelated decisions. Our results allow the remarkable implication that low-level affective reactions coupled with sympathetic activation may bias social categorization.

Beyond lexical meaning: The effect of emotional prosody on spoken word recognition.

This study employs an auditory-visual associative priming paradigm to test whether non-emotional words uttered in emotional prosody (e.g., pineapple spoken in angry prosody or happy prosody) facilitate recognition of semantically emotional words (e.g., mad, upset or smile, joy). The results show an affective priming effect between emotional prosody and emotional words independent of lexical carriers of the prosody. Learned acoustic patterns in speech (e.g., emotional prosody) map directly to social concepts and representations, and this social information influences the spoken word recognition process.

A Double Dissociation between Conscious and Non-conscious Priming of Responses and Affect: Evidence for a Contribution of Misattributions to the Priming of Affect

Studies have demonstrated conscious and non-conscious priming of responses and of affect. Concerning response priming, presenting a target-related (congruent) distractor prior to a target typically facilitates target responses. This facilitation – the response-priming effect – is observed in comparison to a less related (incongruent) distractor. An incongruent distractor would interfere with the required response to the target. This response-priming effect is found with both conscious distractors, of which participants are aware, and non-conscious distractors, of which participants are not aware. In partly related research, distractors have also yielded affective priming effects on the evaluations of task-unrelated neutral symbols that followed the target: In comparison to the congruent condition, participants evaluated a neutral symbol presented after an incongruent distractor-target sequence as more negative. This affective priming effect was sometimes ascribed to the participants’ misattributions of distractor-target conflict to the unrelated neutral symbols. Here, we set out to test this possibility. If the misattribution explanation of affective priming holds true, affective priming would be stronger with non-conscious than with conscious distractors: Mostly the non-conscious distractors would mask distractor-target conflict as the true affect-origin and, therefore, invite participants’ misattribution of the primed affect to the neutral symbol in temporal vicinity. In contrast, only with conscious distractors, participants would be aware of distractor-target conflict as the true affect-origin and should, therefore, be better able to attribute their affective responses to the distractor-target relationship itself. In three experiments, we confirmed this prediction of a stronger affective priming effect in non-conscious than conscious distractor conditions, while at the same time showing conscious response-priming effects to even exceed non-conscious response-priming effects. Together, these results amount to a double dissociation between affective priming, being stronger with unconscious distractors, and response priming, being stronger with conscious distractors. This double dissociation supports the misattribution explanation and makes clear that the amount of distractor-elicited response conflict alone does not account for the amount of affective priming. Moreover, the participants’ unawareness of the distractors is critical for the amount of affective priming of neutral symbols in temporal vicinity.

抑制、表出、反芻傾向と感情プライミング効果の関係

抑制、表出、反芻傾向と感情プライミング効果の関係

Large-scale neural networks and the lateralization of motivation and emotion

Several lines of research in animals and humans converge on the distinction between two basic large-scale brain networks of self-regulation, giving rise to predictive and reactive control systems (PARCS). Predictive (internally-driven) and reactive (externally-guided) control are supported by dorsal versus ventral corticolimbic systems, respectively. Based on extant empirical evidence, we demonstrate how the PARCS produce frontal laterality effects in emotion and motivation. In addition, we explain how this framework gives rise to individual differences in appraising and coping with challenges. PARCS theory integrates separate fields of research, such as research on the motivational correlates of affect, EEG frontal alpha power asymmetry and implicit affective priming effects on cardiovascular indicators of effort during cognitive task performance. Across these different paradigms, converging evidence points to a qualitative motivational division between, on the one hand, angry and happy emotions, and, on the other hand, sad and fearful emotions. PARCS suggests that those two pairs of emotions are associated with predictive and reactive control, respectively. PARCS theory may thus generate important new insights on the motivational and emotional dynamics that drive autonomic and homeostatic control processes.

Individual Differences in Affective Priming Effects: Any Links with Personality and Trait Affectivity?

Processing tendencies refer to individual differences in the automatic processing of affective stimuli. Using the affective priming paradigm one can tap these processing tendencies and differentiate positive and negative affective priming scores. In this study we used a classical evaluative decision task with nouns as primes and adjectives as targets to assess individual differences in positive and negative affective priming in two time points. Using Steyer’s (Steyer et al. in Methods of Psychological Research Online 2(1), 21–33, 1997) true intraindividual change modeling approach, the positive and negative priming scores were defined on a latent level. No significant relationships were found between positive affective priming and trait positive affect nor extraversion, as well as between negative affective priming and trait negative affect and neuroticism. As these findings are not in line with previous research (Robinson et al. in Emotion 10(5), 615–626, 2010; Robinson et al. in Personality and Individual Differences 42(7), 1221–1231, 2007) possible moderating influences are discussed.

Comparison of affective and semantic priming in different SOA.

Researchers have been at odds on whether affective or semantic priming is faster or stronger. The present study selects a series of facial expression photos and words, which have definite emotional meaning or gender meaning, to set up experiment including both affective and semantic priming. The intensity of emotion and gender information in the prime as well as the strength of emotional or semantic (in gender) relationship between the prime and the target is matched. Three groups of participants are employed separately in our experiment varied with stimulus onset asynchrony (SOA) as 50, 250 or 500ms. The results show that the difference between two types of priming effect is revealed when the SOA is at 50ms, in which the affective priming effect is presented when the prime has negative emotion. It indicates that SOA can affect the comparison between the affective and semantic priming, and the former takes the priority in the automatic processing level.

Borderline Personality Disorder and Automatic Processing of Valence and Self-Other Relevance Information

Background: Enhanced sensitivity to emotion stimuli and poor differentiation between self and others have been proposed to be important features of borderline personality disorder (BPD). Automatic processing of affective stimuli provides information about valence (positive vs. negative) and relevance of valence (self vs. other). The objectives of our study were to investigate the efficiency of automatic processing of valence and relevance at a semantic level in BPD compared to healthy individuals. Sampling and Methods: A masked affective priming task, varying the valence and relevance of prime and target adjectives, was administered to 33 women with BPD and 33 healthy women. The forward and backward masked primes were shown for 50 ms. Subjects had the task of evaluating target words. Results: In the whole sample, a significant affective priming effect and a significant relevance priming effect occurred. BPD patients did not significantly differ from healthy individuals in affective priming or relevance priming after controlling for age, education, and intelligence. The presence of comorbid somatoform disorders was associated with increased affective priming and reduced relevance priming in BPD patients. Conclusions: The efficiency of automatic recognition and the processing of valence information at a semantic level are not impaired in BPD. Moreover, BPD patients are able to perceive and differentiate automatically self- versus other-relevance during the perception of affective information like healthy controls. Thus, there is no evidence for enhanced sensitivity to emotion stimuli or poor differentiation between self and others in BPD at a very early stage of processing. The presence of somatoform disorders appears to influence affective as well as relevance priming in BPD.

When Feelings Arise with Meanings: How Emotion and Meaning of a Native Language Affect Second Language Processing in Adult Learners.

To determine when and how L2 learners start to process L2 words affectively and semantically, we conducted a longitudinal study on their interaction in adult L2 learners. In four test sessions, spanning half a year of L2 learning, we monitored behavioral and ERP learning-related changes for one and the same set of words by means of a primed lexical-decision paradigm with L1 primes and L2 targets. Sensitivity rates, accuracy rates, RTs, and N400 amplitude to L2 words and pseudowords improved significantly across sessions. A semantic priming effect (e.g, prime “driver”facilitating response to target “street”) was found in accuracy rates and RTs when collapsing Sessions 1 to 4, while this effect modulated ERP amplitudes within the first 300 ms of L2 target processing. An overall affective priming effect (e.g., “sweet” facilitating”taste”) was also found in RTs and ERPs (posterior P1). Importantly, the ERPs showed an L2 valence effect across sessions (e.g., positive words were easier to process than neutral words), indicating that L2 learners were sensitive to L2 affective meaning. Semantic and affective priming interacted in the N400 time-window only in Session 4, implying that they affected meaning integration during L2 immersion together. The results suggest that L1 and L2 are initially processed semantically and affectively via relatively separate channels that are more and more linked contingent on L2 exposure.

Adult attachment orientation and automatic processing of emotional information on a semantic level: A masked affective priming study

Early adverse social experiences leading to attachment insecurity could cause heightened sensitivity to emotional information. Automatic processing of emotional stimuli conveys information about positive–negative differentiation and the so-called possessor vs. other-relevance of valence. The aim of the present study was to examine automatic processing of emotional and relevance type information on a semantic level as a function of adult attachment avoidance and anxiety. A masked affective priming task, varying valence and relevance of prime and target adjectives, was presented to a sample of 153 healthy adults. The Experiences in Close Relationships scale was administered to assess attachment orientation. Significant priming effects for valence and relevance were observed. Attachment avoidance, but not attachment anxiety, was significantly related to affective priming independently of trait anxiety and depression. Specifically, attachment avoidance was found to be related to affective priming effects based on other-relevant words. It can be concluded that automatic processing of emotional adjectives used to characterize safe or risky social environments is heightened in avoidant individuals. The avoidantly attached processing style has similarities with repressive coping, which is characterized by an enhanced early response to emotion stimuli followed by avoidant biases at a controlled processing level.

Cortical response of the ventral attention network to unattended angry facial expressions: an EEG source analysis study.

Introduction: We used an affective prime task composed of emotional (happy, angry, and neutral) prime faces and target words with either positive or negative valence. By asking subjects to attend to either the faces’ emotional expression or to the glasses’ shape, we assessed whether angry facial expressions were processed when they were unattended and task-irrelevant.Methods: We conducted a distributed source analysis on the corresponding event-related potentials focused on the early activity of face processing and attention networks’ related areas. We also evaluated the magnitude of the affective priming effect.Results: We observed a reduction of occipitotemporal areas’ (BA37) activation to unattended compared to attended faces and a modulation of primary visual areas’ activity lateralization. The latter was more right lateralized for attended than for unattended faces, and emotional faces were more right lateralized than neutral ones only in the former condition. Affective priming disappeared when emotional expressions of prime faces were ignored. Moreover, an increased activation in the right temporo–parietal junction (TPJ), but not in the intraparietal sulcus, was observed only for unattended angry facial expressions at ∼170 ms after face presentation.Conclusion: We suggest that attentional resources affect the early processing in visual and occipito-temporal areas, irrespective of the faces’ threatening content. The disappearance of the affective priming effect suggests that when subjects were asked to focus on glasses’ shape, attentional resources were not available to process the facial emotional expression, even though emotion-relevant and emotion-irrelevant features of the face were presented in the same position. On the other hand, unattended angry faces evoked a pre-attentive TPJ activity, which most likely represents a bottom–up trigger that signals their high behavioral relevance, although it is unrelated to task demands.