Affective Responses Research Articles

Roles of cognition demand and advertising literacy in advergames

PurposeTo determine the impact of advergame specific factors on players’ brand recall and brand attitude by conducting two experimental studies.Design/methodology/approachTwo 2 × 2 × 2 experiments were conducted in this study.FindingsIndividuals with high-cognition-demand reported superior brand recall for an advergame with prominent brand placements and low game-product analogy and a more favorable brand attitude for a prominently placed game with high game-product analogy than the low-cognition-demand individuals. Individuals with high advertising literacy reported higher brand recall but less favorable brand attitude for games with less game-rapidity but high product-involvement than those with low advertising literacy.Practical implicationsThe research outcomes are highly significant for the marketing specialists, as choosing a communication tool that best fits the advertised product with regard to the content of the media is a planning stratagem that has been broadly used by the media designers.Originality/valueThis research mainly adds to the literature of online advertising, exclusively the advergames by probing the impact of game-specific and gamer-specific factors on brand recall and brand attitude. Also, this study supports comprehending the moderating roles of cognitive demand and advertising literacy on players’ cognitive and affective brand responses.

Contesting the Prescriptibility of Emotion through Affective Encounters in Lucy Prebble’s The Effect (2012)

This paper explores how Lucy Prebble’s The Effect (2012) dramatises the subversive potentialities of affective encounters as an antidote to the isolating, profit-minded forms of posthumanisation prescribed by modern psychiatry. It argues that the play poignantly unveils how the convergence of the psychopharmaceutical industry with advanced capitalism and neoliberal ideology shape popular discourse around mental illnesses and the necessity of medically induced (self-)regulation of emotion. It also investigates how Prebble mingles crisis with hope in the piece by portraying the autonomy and unpredictability of affective bodily responses, which evade being translated into bio-data and destabilise biopsychiatry’s totalizing view of emotions as utterly controllable through the brain. My analysis utilises Rosi Braidotti’s theorisation of the posthuman subject as both susceptible to exploitation and control and as the site of resistance and ongoing transformation, as presented in her work The Posthuman (2013). It also employs Stefan Herbechter’s theories, as expressed in his book Posthumanism: A Critical Analysis (2013), on how biotechnological developments, advanced capitalism and ideology converge, facilitating new forms of self-governmentality. Finally, it refers to Brian Massumi’s conceptualisation of affect, prevalent in his work “The Autonomy of Affect” (1995) as an intense autonomic bodily response which resists processes of control and manipulation. Ultimately, I argue that The Effect highlights the transformative potential of affective encounters and interconnectedness, functioning as resistance to modern psychiatry’s isolating prescription of emotional self-governance through self-medication.

Affective response to daily physical activity in younger and older adults.

Many older adults do not meet the physical activity recommendations of the American Heart Association; hence, it is important to understand the factors that can facilitate regular physical activity in older adults. Notably, the role of affective response has been understudied. Mixed findings have been reported in terms of age effects in affective response to daily physical activity. This study aimed to determine age differences in affective response to daily physical activity and whether these differences are associated with overall physical activity levels. Further, the role of contextual factors in age differences in affective response following daily physical activity was examined. Younger (n = 59) and older adults (n = 60) completed 1 week of experience sampling during which they responded to daily prompts about their affect and physical activity. Overall physical activity levels were estimated via actigraphy. In both age groups, daily physical activity was similarly associated with greater high-arousal positive (HAP) affect relative to other activities. Across age groups, participants reported more HAP affect when engaging in daily physical activity in a group compared to alone. Greater duration and enjoyment of daily physical activity were more strongly associated with greater HAP affect in younger adults relative to older adults. Affective responses following bouts of daily physical activity did not predict overall physical activity levels for either age group. Overall, older adults may experience similar positive affective response to younger adults following daily physical activity relative to other activities. These affective responses may have a limited role in physical activity engagement in daily life. (PsycInfo Database Record (c) 2024 APA, all rights reserved).

Empathy at the heart of customer experience: A holistic framework for understanding and enhancing consumer empathy through the lens of customer experience

AbstractServing as a social glue in interactions, consumer empathy takes center stage in shaping a pleasant customer experience. Our holistic framework of an empathic customer experience, rooted in the perception–action model of empathy and established customer experience conceptualizations, unveils the close interrelationship between consumer empathy and customer experiences. Grounded in a systematic literature review and a conceptual synthesis, our study contributes to customer experience research by conceptualizing consumer empathy as a cognitive and affective customer experience response, potentially accompanied by supplementary customer experience responses, which we refer to as an empathic customer experience. This study advances empathy literature by offering a systematic overview of an empathic customer experience, covering stimuli at touchpoints that induce an empathic customer experience during consumer interactions, potential contextual factors, and evaluative outcomes of an empathic customer experience. From our results, we derive an agenda with several research directions for the joint investigation of consumer empathy and customer experience to contribute to both research fields. In addition, our framework provides insights for managers, including recommendations for designing stimuli to evoke an empathic customer experience.

Psychoacoustic metrics and affective responses in indoor soundscapes: Implications for restorative soundscapes

This study investigates the links between psychoacoustic metrics and affective responses in indoor soundscapes, guided by the ISO/TS 12913 standard. Through the analysis of an indoor soundscapes dataset, we examine how various psychoacoustic metrics, namely sharpness (S), fluctuation strength (FS), and roughness (R), influence affective responses such as pleasant and eventful. Our research reveals that eventful and annoying soundscapes show higher values of (S), (FS), and (R). Conversely, pleasant soundscapes tend to show lower values in these metrics. The findings suggest that while these metrics can be effective in designing eventful soundscapes, they may be less useful for creating pleasant acoustic environments. This study contributes to the understanding of the applicability of current psychoacoustic metrics for the type of soundscape intervention and calls for the development of new psychoacoustic metrics to design restorative soundscapes that enhance well-being.

Development of a conceptual framework for a new international standard on non-acoustic factors

The human response to a sound environment is influenced by factors that interlink the person, activity, and place. These factors are often referenced as discrete elements of the "context" in soundscapes, and as "non-acoustic factors" within the noise and health community. Despite their importance, researchers and practitioners tend to use different terminology and methods for investigating them, which complicates evidence synthesis and recommendations for designing healthier sound environments. Since 2022, Working Group 68 within ISO TC 43/SC 1 has been developing a new Technical Specification to standardise the definition and use of such non acoustic factors. Part 1, due for publication in 2025, will include a definition and a conceptual framework. As part of this work, we conducted a rapid scoping literature search to assist in the development of the conceptual framework. Fourteen articles were shortlisted, which were used to draft a framework that reflects the definition of non-acoustic factors, including its main categories (personal, psychosocial, tangible/environmental, and situational) and the moderating and mediating role of non-acoustic factors on the human perceptual and affective response (emotional and behavioural) and associated health outcomes.

Blood DNA methylation of CRF and its association with amygdala volume and mood in Cushing’s syndrome

ObjectiveThe impact of chronic exposure to stress or glucocorticoids on psychiatric symptoms has been exemplified by cases of iatrogenic or endogenous hypercortisolism such as Cushing’s syndrome (CS). The amygdala plays an important role in mediating both stress and affective responses, and one of the key factors that link stress response and psychiatric symptoms is the corticotropin-releasing factor (CRF). Epigenetic changes, especially those occurring on CpG dinucleotides in DNA of glucocorticoid target genes in blood, have been previously implicated as potential predictors of glucocorticoid-related events in the central nervous system (CNS). In this study, we examined amygdala volume and mood symptoms in CS patients and aimed at evaluating whether these parameters were associated with blood DNA methylation of CRF.MethodsIn this cross-sectional study, 32 CS patients and 32 healthy controls matched for age, sex, and years of education underwent an MRI scan, a Beck Depression Inventory-II, and a State-Trait Anxiety Inventory. Genomic DNA extracted from total leukocytes were used for DNA methylation analysis of several CpG dinucleotides at the CRF promoter region.ResultsSignificant associations between CRF methylation vs. amygdala volume (CpG-1, P = 0.006) and depression scores (CpG-2, P = 0.01) were found. To assess whether the promoter CpG methylation has functional consequences, we examined RNA and DNA extracted from non-CS, postmortem amygdala tissues. A significant association between CpG methylation and gene expression (CpG-1, P = 0.004) was observed.ConclusionThese results demonstrate that methylation levels of the CRF promoter CpGs are associated with amygdala volume in CS and related mood symptoms. Methylation levels may also be associated with CRF expression. This finding supports the feasibility of using epigenetic patterns in blood as a surrogate for assessing GC-related pathologies in the brain.

Comparison between three different delivery technologies of virtual nature on psychological state related to general stress recovery: An experimental study

Visiting nature has been shown to have several benefits for psychological state related to general stress recovery. However, for many people, access to nature is limited. Technological development has made it possible to deliver nature environments virtually. The present study examines the benefits of a same virtual nature (forest) environment delivered through different technologies on psychological state related to general stress recovery, more precisely, on restoration, current stress, subjective vitality, and affective response. The main focus is on comparing three different delivery technologies of virtual nature: TV (75″), VR headset (Meta Quest 2), and virtual nature room (30m2). The study applies a three-condition randomized trial with pre-post assessments and a crossover design, where 62 participants visited once in each condition for a 15-minute exposure of virtual nature (360-degree video with congruent soundscape). The participants responded to psychological measures before and after each condition. Overall, participants’ restoration increased, while current stress and negative affect decreased during the exposure. In comparison to the TV (control) condition, both the VR headset condition and the virtual nature room condition had a better impact on psychological state related to general stress recovery, as restoration and subjective vitality increased more. There were no statistically significant differences between the VR headset and virtual nature room conditions in any of the measures.

Group-based reputational incentives can blunt sensitivity to societal harms and benefits.

People's concern with maintaining their individual reputation powerfully drives judgment and decision making. But humans also identify strongly with groups. Concerns about group-based reputation may similarly shape people's psychology, perhaps especially in contexts where shifts in group reputation can have strategic consequences. Do individuals allow their concern with their group's reputation to shape their reactions to even large-scale societal suffering versus benefits? Examining both affective responses and financially incentivized behavior of partisans in the United States, five preregistered experiments (N = 7,534) demonstrate that group-based reputational incentives can weaken-and sometimes nearly eliminate-affective differentiation between present-term societal harms and benefits. This can occur even when these societal harms and benefits are substantial-including economic devastation and national security threats-and when the consequences impact ingroup members. Individuals' sensitivity to group-based reputation can even cause them to divert resources from more effective to less effective charities. We provide evidence that partisans care about group-based reputation in part because it holds strategic value, positioning their group to improve its standing vis-a-vis the outgroup. By allowing group-based reputational incentives to reduce their sensitivity to societal outcomes, partisans may play into the other side's cynical narratives about their disregard for human suffering, damaging bridges to cooperation. (PsycInfo Database Record (c) 2024 APA, all rights reserved).

A Puzzle Concerning the Role of Affect in Recognition

Recognition and feeling go hand in hand. But how exactly should we understand the role of affect in recognition? According to constitutivists, part of what it is to recognize a person, place, or thing is to enjoy a certain affective response. In contrast, causalists hold that affect is only causally implicated in recognition. I introduce Capgras syndrome — a condition characterized by the delusion that one's loved ones have been replaced by impostors — as a case study for exploring the disagreement between causalists and constitutivists. I suggest three ways of resolving the disagreement and show why none are particularly satisfying.

Tracing the Contours of Archival Silences: A Case Study of Critical Collection Building on the Rock Springs Massacre

ABSTRACTArchives can reinforce silences of marginalized communities, further erasing their stories and voices. This study aims to understand the contours of archival silences, focusing on experiences of Chinese people in the United States in the late 19th and early 20th centuries. We are building a digital archival collection that centers Chinese peoples' voices around the Rock Springs Massacre of 1885, an incident of racial violence that killed at least 28 Chinese people and displaced hundreds more. As we selected items, we wrote structured reflections to critically examine each item's content, source, presentation, arrangement and description in their original context, as well as any absences and silences that we encountered in the search and assessment process. Based on a praxis of radical empathy, ethics of care, and slow archives, we engaged with our positionalities, past experiences, professional training in Library and Information Sciences (LIS), and affective responses throughout the research process to reflect on how they shape our decisions and hesitations in item selection and contextualization. Three main themes emerged from a preliminary thematic analysis of our reflections: complexity of archival silences and silencing, challenges of inclusive representation, and problematizing and going beyond primary sources.

Exercise intensity of virtual reality exergaming modulates the responses to executive function and affective response in sedentary young adults: A randomized, controlled crossover feasibility study

Virtual reality (VR) exergaming is a novel strategy to encourage physical activity and boost emotional well-being. However, its effects on executive function (EF) are not fully understood. This study assessed the immediate and retention effects of immersive VR exergaming, at varying exercise intensities, on EF and affect among sedentary college students. Thirty participants (mean age = 22.2±2.5 years; 18 females) underwent 15-minute sessions of moderate-intensity (MI), high-intensity (HI), and active-control intensity (AC) VR exergaming in a counterbalanced order. EF was evaluated using the Flanker, Task-switching, and N-back tasks before, immediately after, and 30 minutes post-intervention. Emotional valence and arousal were measured by the Feeling Scale and Felt Arousal Scale, respectively. Inverse efficiency score (IES) results indicated that inhibitory control was higher following both MI and HI exergaming compared to AC (p < 0.05), with improvements sustained for 30 minutes. HI VR exergaming showed the greatest improvement (p = 0.048). Both HI and MI also exhibited higher working memory capacity than AC (p < 0.05), with HI performing better (p = 0.039). No significant differences in task-switching performance were observed among the groups (p > 0.05). Emotional valence and arousal were significantly elevated immediately after and sustained for 30 minutes following MI and HI exergaming (p < 0.05). This study demonstrates the cognitive and affective benefits of MI and HI VR exergaming in young adults, with HI VR exergaming showing longer-lasting improvements. These findings suggest that immersive VR exergaming can enhance both physical and cognitive health, potentially improving academic performance and daily functionality in collegiate populations.

Perceptual And Affective Responses Between Voluntary Exercise And Electrical Stimulations

Perceptual And Affective Responses Between Voluntary Exercise And Electrical Stimulations

Psychobiological Stress Response Profiles in Current and Remitted Depression: A Person-Centered, Multisystem Approach

BackgroundA dysregulated stress response, including exaggerated affective reactivity and abnormal hypothalamic–pituitary–adrenal (HPA) axis responsivity, has been implicated in the etiology, maintenance and relapse of major depressive disorder (MDD). Among adolescents, discordant affective and physiological stress response profiles have been linked to negative affective outcomes and increased risk for psychopathology. Whether these findings extend to adults with varying degree of MDD risk is unclear, as are possible links to various risk factors. MethodsWe used a person-centered, multisystem approach in a sample of 119 unmedicated adults with current or remitted MDD, as well as individuals without past MDD to evaluate psychobiological stress response profiles. Multi-trajectory modeling was applied to positive affect, negative affect, and salivary cortisol (CORT) levels in response to the Maastricht Acute Stress Test. ResultsAnalyses identified four within-person profiles, one typical, Normative (n=32, 26.9%); and three atypical: CORT Hyperreactivity Affective Stability (n=17, 14.3%), CORT Hyporeactivity Affective Reactivity #1 (n=45, 37.8%), and CORT Hyporeactivity Affective Reactivity #2 (n=25, 21.0%). Validating the assumption of a Normative profile and increased risk for psychopathology in non-normative stress-response profiles, coherent associations emerged between stress response profiles and clinical status, depression severity, anhedonia, perceived stress, childhood adversity and reports of well-being, suggesting increased risk for psychopathology for individuals with a hyperreactive or discordant hyporeactive stress response profiles. ConclusionThis work advances our understanding of stress response mechanisms in MDD and underscores the potential of targeted interventions to enhance resilience and reduce psychopathology based on individual stress response profiles.

Grit, academic resilience, and mindset of nursing students: A cross-sectional study

BackgroundNursing students engage with the complex health system for competence development. These students are exposed to nerve-wrecking experience in addition to their everyday personal and social challenges. Non-cognitive attributes, namely grit, resilience and mindset can influence students’ ability to overcome complexities as they become nurses resulting in academic success and well-being. Insights into the state of non-cognitive attributes among undergraduate nursing students are essential in developing tailor-made educational programmes to enhance their grit, resilience, and mindset. ObjectivesTo describe the undergraduate nursing students’ grit, academic resilience, and mindset at a university in South Africa DesignA quantitative descriptive cross-sectional design. SettingA School of Nursing at a public multi-campus university in South Africa. ParticipantsAll students (N = 315) registered for the undergraduate nursing programme were invited to participate, and 70 % (N = 221) chose to participate. MethodsData were collected using self-administered questionnaires that included a 7-item demographic survey, the 30-item Academic Resilience Scale (ARS-30) that measures affective, cognitive, and behavioural responses in an educational context, the 16-item Dweck Mindset Scale (DMI) that measures a personal belief about whether intelligence and talent are fixed or amenable to change, and the 8-item Grit-S scale measuring passion for long term goals and perseverance. The collected quantitative data were analysed statistically through the Statistical Analysis Software Version 9.4 computer programme. FindingsThe findings revealed that the participants have normal grit and a growth mindset, but low academic resilience. ConclusionsTailor-made educational programmes that target non-cognitive attributes must integrate interventions that are focused on enhancing academic resilience for undergraduate nursing students.

Executive Function Predicts Affective Responses During Exercise

Executive Function Predicts Affective Responses During Exercise

How bad becomes good: A neurocomputational model of affect-informed choice.

People often draw on their current affective experience to inform their decisions, yet little is known about the underlying mechanisms of this process. Understanding them has important implications for many big questions in both the affective and decision sciences. Do the same neural circuits that generate affect generate value? What differentiates people who have greater contextual flexibility in their reliance on affect? Do affective choices invoke processes that are distinct from less affective choices? To investigate these questions, we developed a neurocomputational model of affect-informed choice, in which people convert subjective affect into context-sensitive decision value through a process of weighted evidence accumulation. We then tested model predictions by recording electroencephalography and facial electromyography during a novel affective choice paradigm in a sample of racially diverse undergraduate participants (data collected in 2018-2019). In addition to validating our model, we found that generation of affective responses occurs earlier than, and is neurally distinct from, valuation of that affect. Moreover, individual differences in contextual flexibility of affective weighting correlated only with later valuation processes, not earlier affect generation processes. Our results have important theoretical implications for emotion, emotion regulation, and decision making. (PsycInfo Database Record (c) 2024 APA, all rights reserved).

Exercise intensity agreement, need satisfaction, and exercise behavior: A sex-moderated mediation model.

Several theoretical frameworks have been used to understand exercise adherence. Basic psychological needs (BPN), grounded on self-determination theory, have received large attention for this purpose. More recently, the hedonic theory and the assumptions related to the exercise characteristics (e.g., intensity) that can bolster positive affective responses have been revitalized. This study aimed to explore the associations between the agreement of current exercise intensity and the one individually preferred, BPN satisfaction/frustration, enjoyment, the intention to continue exercise, and exercise frequency. Additionally, an exploration of the direct and indirect effects while testing sex as a moderator was performed. A sample of 369 exercisers (Mage=43.6, standard deviation=12.96; 214 females) enrolled in 26 health clubs participated in this study voluntarily. Data were received in a first-approach descriptive and correlational analyses. Next, a moderated mediation was performed using model 15 (PROCESS v.4.2). As a result, agreement in preference for exercise intensity was positively associated with enjoyment (r=0.35), intention (r=0.43), and all needs satisfaction (ranging from r=0.12 to r=0.45) and negatively associated with all needs frustration (ranging from r=-0.15 to r=-0.31). In the moderated mediation analysis, the same pattern of results emerged in direct effects. Indirect effects were significant for autonomy in the enjoyment and frequency models. Findings suggest that promoting an individually adjusted training intensity may foster BPN satisfaction. It appears to be present an independent (of needs) and positive association with exercise enjoyment and intention to continue exercising.

Differentiating anticipated and anticipatory emotions and their sensitivity to depressive symptoms.

Anticipated emotions are the feelings one expects if a hypothetical future event were to occur, whereas anticipatory emotions are those one experiences right now while imagining the event. There has been little direct comparison of these two forms of future-oriented emotion, and authors have typically focused on positive emotions (e.g., pleasure). Besides, their sensitivity to depressive symptoms-which may help to explain motivational problems in depression-has only recently been investigated (e.g., Anderson et al., 2023; Gamble et al., 2021). The present study (conducted September-November 2022) used innovative picture-and-text vignettes depicting everyday positive and negative future events, to which participants rated their anticipated and anticipatory responses on separate dimensions of valence (i.e., how positive or negative) and arousal (i.e., emotional intensity). Based on prior literature, anticipatory emotions were expected to be correlated with, yet weaker than, anticipated emotions, reflecting a conceptualization of anticipatory emotions as a "foretaste" of the affective response one expects in the future. We also predicted that high depressive symptoms would coincide with diminished emotion ratings overall and specifically for anticipatory emotions (tightly coupled with event expectations; Carrera et al., 2012). Results largely supported these preregistered predictions, yet anticipatory emotions (positive and negative) were only weaker in more highly depressed participants. Depressive symptoms may therefore affect how one currently feels about future possibilities without altering one's expectations of how such events would actually feel. Implications and future research objectives arising from this are discussed. (PsycInfo Database Record (c) 2024 APA, all rights reserved).

Ratings of perceived exertion (RPE) from a submaximal 20-m shuttle-run test accurately predict children's VO2peak, but when should we stop the test?

The purpose of the study was to explore the validity, test-retest reliability and affective responses of a submaximal 20-m shuttle-run test (20mSRT) stopped at 6 on the Eston-Parfitt (EP) scale. The secondary aim was to examine and compare two submaximal 20mSRT protocols with different RPE end points (EP6 vs. EP7) using previously published data. Twenty-five children (16 boys; 13.4 ± 1.0years; 162.1 ± 8.7cm; 49.1 ± 6.6kg) completed three exercise tests (graded exercise test [GXT], 2 submaximal 20mSRT). The EP scale and Feeling scale were used to measure RPE and affect, respectively. The two submaximal 20mSRTs were stopped after participants reported EP6. Individual speed-RPE relationships from the submaximal 20mSRTs were linearly regressed to predict peak speed and then used to estimate VO2peak. Previously published data (n = 25) used comparable methods, except that the participants stopped at EP7. In the EP6 protocol, a two-factor repeated measures ANOVA revealed non-significant Test and Sex main effects (p > 0.05). Reliability analysis revealed intraclass correlation coefficient of ~ 0.7 (95%CI [0.432,0.867], p < 0.001) between the submaximal 20mSRTs. Significant differences in end-test affect between the GXT and submaximal 20mSRTs were found (p < 0.001), with GXT more negative. ANOVA revealed no significant differences in end-test affect between EP6 and EP7 protocols; however, frequency count analysis revealed EP6 to result in more positive end-test affect. Submaximal 20mSRT utilising RPE may offer valid predictions in VO2peak while minimising negative affect. Test end points of EP6 and EP7 both offer valid predictions in VO2peak. EP6 may be more beneficial in avoiding negative affect, even though a reduction in test-retest reliability was observed.