Aesthetic Message Research Articles

The Beauty of the Raku technique in the Works of Potters Shenyar Abdullah and Yaqoub Al-Atoum

Art is an aesthetic message and a means of human communication with its surroundings, as it influences and is influenced by everything that surrounds it, as scientific and intellectual development has a great role in developing the means used in it with the multiplicity of options offered in terms of raw materials and techniques. Undoubtedly, the art of ceramics is one of the arts developed in terms of technology, indicating the development and sophistication of societies throughout history. It offers an aesthetic and utilitarian taste to the community. The color is one of the main elements in the process of adding an aesthetic touch to the surface of the ceramic piece, and this was evident in ceramics of all ages and times, and the implemented idea plays a role in showing an expressive and aesthetic vision in the ceramic surface and in order to keep pace with the rest of the plastic arts. Therefore, the potter always tries to innovate by experimenting with materials and techniques. Accordingly, the potter, especially the Arab potter, relied on coexistence with the modern intellectual dimensions of the era's culture, directing him to research, experimentation, modernization and acculturation from Western arts. This prompted research into Arab ceramics and the study of its ceramic products, especially the art of ceramics and the aesthetics of the raku technique, which is considered the Technique of most potters. The research is part of the methodological framework of the research, as it contains the research question, which concludes with the following question: What is the aesthetic of the raku technique in the works of potters Shunyar Abdullah and Yaqoub Al-Atoum, then the importance of the research, which lies in highlighting the aesthetic effects of the raku technique by identifying the features and characteristics of this Technique reflected in the formal structure of Arab ceramic work and identifying the different reduction processes in this Technique and its impact on the artistic works of potters Shunyar Abdullah and Yaqoub Al-Atoum, to benefit researchers and specialists and enrich scientific libraries and students in the field of ceramics. After that, the aim of the research was discussed: The objective of the research was to identify the raku technique in the works of potters Shinyar Abdullah and Yaqoub Al-Atoum, and then the limits of the research were reached in terms of the objective limits, which were determined by the aesthetic of the raku technique in the works of potters Shinyar Abdullah and Yaqoub Al-Atoum and the temporal limits, which were represented by the period between (2012-2021), the spatial limits (Iraq and Jordan) and the human limits of the potters Shinyar Abdullah and Yaqoub Atoum, and the chapter ends with the definition of the most important terms.

Urban cybernotopics: The metabola image

The development of a machine-information civilisation deconstructs metaphysics and changes mentality. The requirement of nonlinearity of thinking in urban planning is one of the most important aspects of its genesis. The continuum of consciousness and life arrangement cannot be reduced to chronological or logical onedimensionality and unilinearity. Within the framework of the new scientific direction of cybernotopics, which studies the mechanisms of regional identity, this approach implies the development of the contours of metabola image creation as an expressive artistic means of making a capacious, multi-channel aesthetic message. Restoration of the historical identity of a settlement is possible on the basis of creating its image as a metabola.

«Легендарное основание Буэнос-Айреса» Х.Л. Борхеса в пространстве языков и культур

This article discusses the evidence of a complex analysis of the linguapoetics of outstanding Argentine writer J.L. Borges’ poem “The Legendary Foundation of Buenos Aires” with a special impact on the intertextual approach to the text, showing the possibility of its multiple interpretations, including in translated versions. The relevance of the topic is due to the lack of interpretation and comparison of translations of the poem “The Legendary Foundation of Buenos Aires”, which is important both for philological hermeneutics, comparative-typological linguistics, and for the practice of teaching philological disciplines.The main goal of the article is the interpretation of translation solutions, its lexical-semantic, grammatical, aesthetic features in translations into Russian (Boris Dubin) and English (Alistair Reid) based on an analysis of the linguapoetics of the original. It is pivotal that the idiolect of Borges, reflected in this poem and combining psychological time, a flexible chronotype, numerous allusions and precedent phenomena of the Argentine and Rioplatense cultural space, the personal experience of the author, the specifics of the Argentine national variant of the Spanish language, undergoes inevitable transformations during translations, reflecting, however, the unique aesthetic message of the Argentine Master, high professionalism of the translators and at the same time the typological features of the Russian and English languages.

Yavorov's Museum in Chirpan and Its Message to the Society

House Museum "Peyo Yavorov" Chirpan has been the leading institution of the life-giving memory in the local museum structure for 69 years. The text follows the social messages to the expositions, which revive in the guide's story. They are presented in historical context and are analyzed expositions, different kinds of audience and the communication with them, the museum's good practices, the varied and cultural events and activities. The institution is an active component of current cultural and social dealings, which brings the full of matter and aesthetic messages of Yavorov's inheritance and the codes of national identity. During its near 70-years old history, House Museum "Peyo Yavorov" are making progress from memorial museum to cultural institute and forum, which socialized the cultural inheritance.

A Semantical Analysis on Amir Hamzah Poems

This study aims to determine the lexical meaning of Amir Hamzah's poem Ibu Dehulu and to identify its referential meaning. In producing a poem, only a few writers like Amir Hamzah produce a poem that contains implied meanings or meanings that are not written down clearly or explicitly through the words written in his poems. Although this poem is an old poem, this poem is contained aesthetic messages and is still interesting and worth reading until now. Based on the explanation and the condition above, the writer is interested in reviewing and analyzing five famous poems by Amir Hamzah through semantic studies. In reviewing the poem, the writer focuses on two types of meaning contained in the semantic field such as lexical meaning, and referential meaning The method used in this research is descriptive qualitative, since the analyzed data were described qualitatively. Qualitative research is a research design that has three formats. The three formats include descriptive, verification, and grounded research formats, then described based on lexical and referential used as a reference for research. The results showed that in the Ibu Dehulu poem by Amir Hamzah selected by the author, there were 5 lexical words that have and referential meanings

LITERATURE AS HISTORY AND EDUCATION IN THE MODERN BULGARIAN SOCIETY OF THE 20TH CENTURY

Art plays an important role in modern society, including education. The specificity and diversity of its functions make it an integral part of the world cultural heritage, a necessary and irreplaceable part of the modern content of education. If artists and men of letters stand at the border where ignorance turns into knowledge, it is they, with the power of the images they create, being that part of the processes in which the unknown is being transformed into knowledge. The work of Mara Belcheva and Fani Popova-Mutafova, who are pioneers in the imposition of modern artistic norms and historical interpretations, has been examined and analysed: one of them acting with impeccable finesse and spiritual elevation, and the other one - with the power of history. Their works are much more than aesthetic messages. Likewise, their lives also help make palpable the social denunciation of the 19th century with all its historical diversity, culture and attempt to educate the nation.

Aesthetic poetry and creative translations: a translational hermeneutic reading

This paper investigates the hermeneutic processes involved in translating instances of imagery in Arabic poetry into English across a period ranging between 1789 and 1993. It examines ten translations of two verse lines from Labīd’s Mu’allaqa. The paper does not aim to determine whether a given translation is correct—its purpose is, rather, to use translational hermeneutics as a key analytical tool to identify which translation products may be considered acceptable within the scope of this theory. Translational hermeneutics conceives of translation as re-formulation and, hence, re-creation. The notion of identity is minimised, in translational hermeneutics as well as in this study, by investigating how a source text’s aesthetic message can assume a different form when translated. The assessment of different translations in this paper’s case study demonstrates that translating responsibly is, first and foremost, translating responsively.

Word fiction in Kurunthokai

Sangam literature is a mirror of time that expresses the life of the ancient Tamil people. This is literature dealing with the love genre, which passionately describes the feelings of such a man, as well as external literature dealing with the country, city, king, and society, which relates to man's external life. Love is the reason a man and a woman seek each other out of love between domestic and public morality. The environment plays an important role in the lives of these lovers. When the poets respect the feelings of the natural environment around a man, such as trees, plants, vines, animals, and birds, and produce them in conjunction with the domestic life of the chieftains, he employs a variety of imaginative skills. In that sense, etymology is the technique of explaining the idea that comes to be expressed by governing the idea of a word, which is an effective vocabulary. Words are the beauty of poetry. It is in the way it is set that poetry becomes special. The creation of immortal literature depends on the way the poet manipulates words and the manner in which words govern poetry. Capital is words for the poet. The poet is identified by those words. The poet emerges through words. The evidence for this is scattered in many ways in the Sangam literature. When the creator takes and explains the subtle meaning of the words buried in literature, they give them a taste. The purpose of this study is to examine the aesthetic messages revealed through fiction in the personalities of those words.

Understanding radio art reception

Radio art is understood as radio made by artists. The term is typically applied to sound-based artifacts produced and broadcast by means of the creative use of radio media affordances, infrastructure, and technologies. Radio art is known as any sound work conceived to expand the creative and aesthetic possibilities of the medium through the use of the elements of radiophonic language (voice, words, music, sound effects, and silence) with the intention to produce aesthetic messages and to move radio listeners. This study introduces radio art reception as a subject of scientific scrutiny. It proposes a model of radio art processing that includes involvement, art reception, and positive emotions as predictors of the willingness to listen to such works. After listening to each of two pieces of radio art, 126 Singaporean undergraduate communication students (MAge = 22.7, SD = 1.7) completed a questionnaire measuring involvement, art reception, perceived emotions, and willingness to listen to another radio art feature. The main results confirm our model of radio art reception: involvement predicts the audience’s cognitive stimulation generated by radio art, their artistic evaluation, and the positive attraction experienced by audiences towards them. The positive emotions experienced during consumption have a direct effect on the attraction towards radio art. Moreover, the specific radio art content affects the audiences’ responses. These results allow us to understand psychological responses to sound art. The hope is to attract the attention of communication and art researchers and invite them to deepen the existing knowledge about artistic sound through empirical studies, since debates about radio art and sound works are almost lacking from scientific literature.

7. The Relevance of Art Criticism in Aesthetic Reception of Artworks

Abstract One of the most important tests through which the cultural vitality of an artistic community can be examined is art criticism. Art criticism has the role of analysis, interpretation and evaluation of artworks, having important responsibilities to the public interested in the visual artistic phenomenon and also to the evolution of artistic taste. The comments of art critics have managed to provoke public debates on art-related issues or have effectively contributed to the reception and promotion of artworks. The art critic creates a connection between the artworks exhibited in galleries or museums and the public who appreciate the aesthetic value of the works, in terms of explaining the context and the artistic phenomenon, so as to outline the communication between artists, critics and viewers, from the perspective of dynamics of new structures and forms of visual expression. In this context, the public formed through the visual education can be prepared and opened in receiving the aesthetic message of artworks.

Symbolism and Semantics of Animalistic Images in Russia's People's Paintings: Yesterday, Today, Tomorrow

The author briefly describes genesis and meaning of imaginative systems of traditional painting of Russian and Altaians (in particular, Mezen, group of Severodvinsk, and Uymon paintings) backed by results of studies got by fine art experts and art historians. The paper shows a relation between age of various types of decorative paintings and a level of their complexity and semantic richness. Theoretic approaches to understanding of cultural senses of typical animalistic images, that produce freestanding semiotic composition are arranged. Also, the author analyzes zoomorphic motifs in ornamental systems as well; it stressed out that such systems pass sign information in a language of people's painting besides an aesthetic message.

Syntaxes and metro-rhythmic categories in Viorel Munteanu’s Concerto for flute and string orchestra

Abstract the piece by composer Viorel Munteanu reveals the symbiosis between past musical ages and modernity, between established compositional techniques (of the string orchestra) and contemporary sound emission processes (the solo flute). The syntaxes of past trends in music, polyphony and homophony, as well as modern treatments of rhythm, such as polyrhythm, coexist felicitously and result in a type of musical thought that, although anchored in the past, looks forward to the future. Rhythm can be considered from various metric perspectives, especially in the faster parts of the concerto. Rhythmic layers are present both vertically (polyrhythms) and horizontally (polyphons of rhythms); the cross of the two variants is of particular interest. The aksak rhythm, characteristic of the Balkan area, may come as a surprise as it briefly occurs in Part III; this unexpected element brings an inspired change of horizon, followed by a return to the previous giusto expression. The form of the last part, Rondo, can also be discussed from a modern perspective, rooted in the past; it could actually be placed within in the Rondo-Sonata pattern; however, its sound contour does not belong to the tonal sphere, but rather to a form of extended modalism. The soloist instrument merges with the string orchestra and emerges from it, in a discourse that clearly bears the mark of the composer’s creative personality. The most successful element of the work is its expressiveness, the way in which the compositional and technical means are subordinated to the aesthetic message that Viorel Munteanu intends to transmit to the public.

O Guarda-Chuva:

Esse artigo apresenta o contexto de criação da instalação artística “Guarda-chuva” (2018), analisa sua relevância dentro do campo da Arte e Tecnologia e a relaciona com os conceitos de paisagem sonora (SCHAFER,1977), espaço aumentado (MANOVICH, 2002) e mensagem estética (ECO, 2013). A instalação consiste em um Guarda-chuva alterado eletronicamente para emitir sons de três paisagens sonoras de Belém, Pará, conforme o interator se desloca com ele pelo espaço expositivo. O projeto da instalação explora concepções diferentes de espaço e propõe uma reflexão sobre a relação da arte, da tecnologia, da natureza e do homem para repensar o espaço da cidade.

Worldview and aesthetic principles of the artistic culture of ancient Mesoamericans

The article is devoted to the philosophic and culturological analysis of the artistic culture of ancient Mesoamerica that gives the basis for the reconstruction of spiritual and aesthetic messages as well as artistic and figurative significance and in general the unique mythological worldview of ancient Mesoamericans. The priority is given to the special meaning of the Olmec civilization which founded spiritual, aesthetic, artistic and stylistic basics of Mesoamericans’ cultural and spiritual life further evolution. The conception of reincarnation based on the spiritual boundaries with the genus ancestors has become the main idea of this evolution. Implementation of this conception was observed in the art of all the following civilizations of the region. The exploration of the genuine Olmec, Teotihuacan and Maya ethnical and art cultures gave the possibility to generalize three types of architectural constructions such as stepped pyramids, palaces, playgrounds for cult ball games which are characteristic for Mesoamerican art. Rich iconography of religious, mythological, spiritual, aesthetic and soon social and historical meaning is common for these architectural forms and gave them artistic identity and content-informational significance.Focus on those times’ knowledge of geography and astronomy was another characteristic feature of Mesoamerican culture. All the settlements were built in distinct orientation to the parts of the world or to the certain celestial bodies and constellations. In this way the symbolic horizontal axis of being was formed. The vertical axis was symbolized by the pyramids, which acted as a kind of "guide" of souls from the underworld to the earthly world, and later to the heaven. A ball-playing area, which could also be a special ritual field for sacrifices was the place where earthly life ended, and the soul passed from the dead body to the heavenly world.Thus, the world-aesthetic principles of modern Mesoamericans’ artistic culture harmoniously combine two levels of universalism: human such as dualism and conflicts of contradictions, cyclicity and recurrence, rhythmicity, order and harmony, interdependence of everything that exists, and local ethnocultural spiritual and cultural universals such as reincarnation of the soul, constant spiritual and soul connection with ancestors, synchronicity, the possibility of simultaneous presence of the soul in three different worlds-dimensions, human sacrifices, affirmation of the sublime, heroic through the ugly and mean. This unique symbiosis of ideas, knowledge and values found its powerful expression in the highly artistic art of ancient Mesoamerica, determining its identity and originality.

Comic Representation of the Tragic Past in Alexey Krasovsky’s Film Feast

The article discusses the film Feast directed by Alexey Krasovsky (2018). The analysis focuses on the use of the comic genre to portray the tragic events of the Siege of Leningrad. It is shown that the director of Feast intentionally chose such comically charged, ’non-realistic’ poetics to satisfy the audience’s demand for alternative ways of depicting war, different from those employed by Russian mainstream cinema. For the director, comedy becomes an attempt to break the stereotypical depictions of war-related events in Russian cinema. By choosing an unconventional genre, Feast challenges the viewers to form their own opinions about history and art. The semantics of Feast is not limited to its underlying political message but produces a deeper aesthetic message about the fundamental impossibility of an unbiased and truthful commentary on war: whatever we try, such commentary would always remain a construct geared towards the needs, worldviews or demands of certain audiences.
 Keywords: Feast, director Alexey Krasovsky, patriotic war films, war theme in cinema, mainstream war films, epic theatre poetics in cinema

Going to the Theatre and Feeling Agonistic: Exploring Modes of Remembrance in Spanish Audiences

Memory culture in Spain since the 2000s has focused on the memory of victims, drawing an impermeable line between them and the perpetrators who have been considered evil others. However, at the same time, perpetrators’ testimonies have also gained visibility in the media, giving complexity to the way Spaniards think about the past. Within this context, Donde el bosque se espesa (2017), a theatre performance created by the Spanish company Micomicón, gives the floor to a perpetrator. Although perpetrators’ discourses normally have an unsettling effect on audiences worldwide, these audience responses can, potentially, contribute to a deepening of democratic values. In interviewing Spanish spectators, I analyse their emotions regarding real and fictional perpetrators. I work with a methodology focused on how an audience’s perception can be affected through the theatrical aesthetic experience, and, the other way around, how the aesthetic and political message intended by Micomicón is reshaped by each spectator. The methodology proposed explores possible agonistic effects in Spanish theatre audiences, and, in so doing, advocates a remembrance culture that includes the voices of victims, perpetrators and bystanders in an attempt to re-politicise the past in order to delve into our democratic values.

The Significance of the Process of Music Therapy for Children with Multiple Social and Communication Disabilities

Music therapy is an interdisciplinary branch of science and a form of therapy which enables establishing contact with every human being by means of an aesthetic sound message. The aim of this paper is to present the influence of music therapy procedures on communicative and social areas of the development of children with multiple disabilities, namely two boys. Moreover, the research activity is also concentrated on the ways music influences particular cases, namely which chosen music therapy strategies. The article presents individualizing research in a qualitative dimension. The outline of the research project is presented with its problem matters, research objectives, methods (of individual case study), and research techniques, as well as a detailed description of the research tool - The Individualized Music Therapy Assessment Profile (IMTAP) recommended by the American Music Therapy Association (AMTA). The results presented in a detailed description and observation schedule as well as data collected from interviews demonstrates and, at the same time, answers the research question that music therapy is a useful and effective form of therapy in the case of two boys with multiple disabilitities – to improve social and communicative functioning of the their development.

О ЛЕКСИКО-ГРАММАТИЧЕСКИХ ПРЕОБРАЗОВАНИЯХ В РАМКАХ МЕЖКУЛЬТУРНОЙ АДАПТАЦИИ ТЕКСТА «ПИТЕР ПЭН»

The article deals with the lexical and grammatical transformations of the text by the examples of the translation of J. M. Barrie’s novel “Peter Pan” from English into Spanish and Russian. The examined linguistic material shows the grammatical and lexical transformations caused by the interlingual and cross-cultural distinctions of the stylistic potential of the source language and the target languages. It is concluded that the use of different translation strategies and the choice of linguistic means occur under the influence of the interpreter’s aspiration to keep the aesthetic message of the text and pragmatic impact on the addressee.

VISUAL AESTHETICS, VIVIDNESS, AND MESSAGE TYPES IN LUXURY BRAND COMMUNICATION ON INSTAGRAM

Despite of its strategic role in shaping corporate image, Instagram predicts that 70% of its contents are not seen by users due to content overload and saturation problems. As more than 95 million photos are shared on Instagram on daily basis, when accessing Instagram, users are bombarded with a lot of visual information and consequently tend to selectively choose photos to pay attention to. Therefore, it is important for marketers to design an ads that has the ability to stop consumers and hold their attention for enough time to be processed cognitively before they scroll up or down to see other photos. This study investigates how visual aesthetic, vividness, and message type of pictures posted on Instagram affects customer responses. A content analysis of 3,952 brand content posted between July and December 2017 was conducted from the official Instagram accounts of seven global luxury brands. The top-listed brands on the Luxury Fashion Social Index namely Burberry, Calvin Klein, Chanel, Gucci, Hermes, Louis Vuitton, and Prada; were investigated as they were considered as good representatives of luxury brands with good social media presence. The coding guide in this study included the numbers of consumer responses (likes and comments), visual aesthetic (classical and expressive), vividness (high and low), and message type (literal and symbolic). For the independent variables, binary coding was used. ANOVA was used to test the hypotheses. Findings suggest that brand posts using expressive aesthetic image received more likes and comments on Instagram than the ones with classical aesthetics. Brand posts with high level of vividness receive more likes and comments than the ones with low level of vividness. Brand posts adopting using symbolic message receive more likes and comments than the ones implementing literal message. The results also suggest that there was a significant interaction between visual aesthetics, vividness, and message types in generating likes Brand content on Instagram using a combination of expressive aesthetic, high vivid, and symbolic message generates more likes and comments than any other combinations. Instead, the content adopting a combination of classical aesthetic, low vivid, and literal message produced the least responses. From theoretical perspective, findings can extend and modify media richness theory to luxury brand and social media contexts. Instagram can be used to display brand contents with various levels of vividness. This study imply that luxury consumers favor expressive aesthetics and symbolic message more positively indicating that they tend to have high level of need for cognition in consuming brand messages. Luxury brand marketers can increase their cognitive load by increasing the level of information complexity increasing the number of colors or patterns, using metaphoric statements, or crafting symbolic messages when creating brand posts on Instagram.

Tumačenje značenja književnoumetničkih tekstova u čitankama za srpski jezik i književnost

A reader for the Serbian Language and Literature is a textbook of a specific structure which consists of literary texts (aesthetic messages) and texts of the didactic-methodical apparatus, ie. their interpretations (pragmatic messages) which the author/authors of the readers give to the aesthetic messages. The reader is insufficiently explored and very influential printed mass media whose messages are formed in the communication center by a group of professional communicators. Its power is in the connotation of aesthetic messages which, in addition to education, contribute to upbringing, socialization, strengthening of the ruling cultural pattern and ideology. The communication situation of this media is unusual. The author/authors of the readers are in the dual role of communication subjects; they are the emitters of pragmatic messages and recipients of aesthetic messages because pragmatic messages are, in fact, recorded meanings which aesthetic messages have for the authors. Due to the changes in the social context, the need for education, teaching programs, expressive attributes of the media, the authors and their reference frames, the editions of the readers are changing, too. However, there is a corpus of literary works that all the editions of readers for a certain age contain; these literary works (aesthetic messages) are unchangeable, but pragmatic messages that interpret their meanings change. It is impossible to figure out which meanings for the audience aesthetic messages in the readers have, but there is no doubt that the meanings of aesthetic messages which are reached and recorded (pragmatic messages) by the authors of the readers influence the meanings of the final recipients whether they (partially) adopt them or (partially or completely) reject them.