Aesthetic Experience Research Articles

Tropicália: a paradigm shift in organizing

PurposeThe article aims to elucidate how embracing Tropicália's conceptual framework can foster a more fluid and adaptive approach to organizing, transcending traditional boundaries and embracing diversity, innovation and creativity. The analysis encompasses various facets of organizational dynamics, including holdership, professional praxis, organizational ambiance, knowledge dissemination and diversity promotion. By examining Tropicália's reverberations in these areas, this article seeks to provide insights and perspectives that can contribute to the literature on organizational theory and practice, offering a rejuvenated and contemporaneous approach to the art of organizing.Design/methodology/approachThis article explores the conceptual architecture of Tropicália, a Brazilian cultural and artistic movement, and its potential impact on contemporary organizational structures. By embracing Tropicália's essence, organizations can cultivate an adaptable and diverse ethos, free from traditional constraints. This analysis encompasses holdership as sustenance, professional praxis, organizational ambiance, knowledge dissemination and diversity promotion. Tropicália's potential to foster engagement, fuel innovation and shape an inclusive culture is examined. This article contributes a contemporary perspective to organizational theory, emphasizing the importance of integrating Tropicália's intellectual fabric for navigating the modern business landscape and fostering creativity and innovation.FindingsThe findings of this study highlight the potential impact of Tropicália on contemporary organizational practices. By embracing Tropicália's conceptual framework, organizations can foster a more fluid and adaptive approach to organizing, transcending traditional boundaries and embracing diversity, innovation and creativity. Tropicália's immersive and transformative esthetic experiences can create dynamic and inclusive organizational environments that encourage individual agency and stakeholder engagement. The analysis encompasses implications for holdership and management practices, organizational culture, collaboration and knowledge sharing, diversity and inclusion, innovation and creativity. Tropicália has the potential to foster employee engagement, drive innovation and create a more inclusive and adaptive organizational culture.Originality/valueThis article provides originality and value by exploring the potential ramifications of Tropicália on contemporary organizational esthetics. It offers a fresh and contemporary perspective on the art of organizing by drawing upon the unique conceptual framework of Tropicália. By embracing the principles of Tropicália, organizations can cultivate an organizational ethos that goes beyond traditional boundaries, fostering adaptability, diversity and innovation. The analysis encompasses aspects of organizational practices, including holdership, professional praxis, organizational culture and diversity and inclusiveness. The findings contribute to the existing literature on organizational theory and praxis, offering a rejuvenated perspective on organizing in the modern business landscape.

Place and Image. The Role of Representation in the Aesthetic Experience of Places

Place and Image. The Role of Representation in the Aesthetic Experience of Places

Człowiek w obliczu sytuacji granicznej

The article presents the intellectual biography of Mieczysław Wallis in the light of his several years of experience as a prisoner of war. During World War II, the philosopher was sentenced to the German POW camp in Woldenberg, where he lived for several years. Wallis’ assessment of his stay in the POW camp is presented primarily in the text entitled The Psyche of a Prisoner of War, in which the philosopher describes the psychological threat– “barbed wire disease”, from which POWs often suffered. Importantly, Wallis himself did not succumb to the camp’s atmosphere of anxiety and did not mentally lose himself in danger of long-term captivity. His existential power was drawn primarily from the world of his own interior ‒turning to the sphere of values and experiences of an aesthetic nature. It was in the world of aesthetic experiences that Wallis found a refuge for human subjectivity, autonomy, freedom, and dignity. He was convinced that aesthetic experiences are a source of a special kind of joy that can balance suffering in human life.

Liking music with and without sadness: Testing the direct effect hypothesis of pleasurable negative emotion.

Negative emotion evoked in listeners of music can produce intense pleasure, but we do not fully understand why. The present study addressed the question by asking participants (n = 50) to self-select a piece of sadness-evoking music that was loved. The key part of the study asked participants to imagine that the felt sadness could be removed. Overall participants reported performing the task successfully. They also indicated that the removal of the sadness reduced their liking of the music, and 82% of participants reported that the evoked sadness also adds to the enjoyment of the music. The study provided evidence for a "Direct effect hypothesis", which draws on the multicomponent model of emotion, where a component of the negative emotion is experienced as positive during music (and other aesthetic) experiences. Earlier evidence of a mediator, such as 'being moved', as the source of enjoyment was reinterpreted in light of the new findings. Instead, the present study applied a semantic overlap explanation, arguing that sadness primes emotions that share meaning with sadness, such as being-moved. The priming occurs if the overlap in meaning is sufficient. The degree of semantic overlap was defined empirically. The present study therefore suggests that mediator-based explanations need to be treated with caution both as a finding of the study, and because of analytic limitations in earlier research that are discussed in the paper.

Art perception is affected by negative knowledge about famous and unknown artists.

The biographies of some celebrated artists are marked by accounts that paint a far from beautiful portrait. Does this negative-social knowledge influence the aesthetic experience of an artwork? Does an artist's fame protect their paintings from such an influence? We present two preregistered experiments examining the effect of social-emotional biographical knowledge about famous and unknown artists on the reception and perception of their paintings, using aesthetic ratings and neurocognitive measures. In Experiment 1, paintings attributed to artists characterised by negative biographical information were liked less, evoked greater feelings of arousal and were judged lower in terms of quality, than paintings by artists associated with neutral information. No modulation of artist renown was found. Experiment 2 fully replicated these behavioural results and revealed that paintings by artists associated with negative social-emotional knowledge also elicited enhanced early brain activity related to visual perception (P1) and early emotional arousal (early posterior negativity; EPN). Together, the findings suggest that negative knowledge about famous artists can shape not only explicit aesthetic evaluations, but may also penetrate the perception of the artwork itself.

How to Keep Balance between Interaction and Automation? Toward User Overall Positive Experience of IoT-Based Smart Home Design

Advances in Internet of Things (IoT) technologies have had a profound impact on the experiential tasks of the smart home, particularly automated tasks supported by sensors, embedded systems, and communication devices that are capable of autonomously performing a range of tasks previously performed by humans. However, the improvement in the level of smart home automation has not necessarily promoted more meaningful, relaxing, and positive experiences for users. This is largely due to the fact that it often overlooks the meaningful involvement of humans in the process. This paper proposes a conceptual design model for a smart home through two studies that aim to maintain the benefits of automation while ensuring positive experiences with user engagement tasks. Study 1 involved qualitative data using semi-structured interviews to understand what tasks lead to positive user experiences (P-UX) during the use of the smart home and what kind of factors influence these positive experiences. Study 2, using an online questionnaire, quantitatively investigated the varying impact of these factors on positive experiences in both automation and human–machine interactions. The results of both studies show that there are nine factors that influence positive user experience in the smart home, with instrumentality, convenience, and flexibility playing an important role in the positive experience of automation, aesthetics, immersion, association, and memory, having a greater effect on the positive experience of user engagement in interactions, and customization and emotion contributing to both paradigms. In future smart home design, this model will help designers rationally allocate tasks between automation and human–machine interaction as a way to enhance the overall positive user experience.

A Convergent Study on The Impact of a Calligraphy Extracurricular Program on Nursing Students’ Career Decision Making Self-Efficacy and Self-Leadership

This study was a single-group pre-post survey carried out to analyze the effects of a calligraphy extracurricular program on nursing students' career decision making self-efficacy (CDMSE) and self-leadership. The subjects of this study were 230 second-year nursing students. The collected data were analyzed using SPSS WIN 25.0 program for descriptive statistics, paired t-test, one-way ANOVA, and Pearson correlation coefficient. After the calligraphy extracurricular program, CDMSE (t=7.20, p<.001) and self-leadership (t=6.80, p<.001) both advanced, and there was a significant difference in all detailed item. As a result of analyzing CDMSE and self-leadership, it was found that there was a strong correlation both before (r=.81, p<.001) and after (r=.85, p<.001) the program. As a result of this study, the effectiveness of the calligraphy extracurricular program was verified, and it is believed that the desire for aesthetic experience can be satisfied. University education should continue to provide students with a variety of opportunities to improve their capabilities in various ways by organizing a variety of helpful extracurricular programs.

A Study on the Impact Mechanisms of Users’ Behavioral Intentions Towards Augmented Reality Picture Books for Adult Readers

Currently, the picture book market for adult readers is on the rise, and the development of AR (Augmented Reality) technology has introduced new possibilities for its growth. This study aims to explore the factors that may influence the intention of adult readers to use AR picture books. We employed the Partial Least Squares Structural Equation Modeling (PLS-SEM) method for analysis. Through offline recruitment and experiential sessions, we collected and analyzed 332 valid questionnaires, constructing a structural equation model of adult AR picture book user behavior intentions. Functional experience, action experience, aesthetic experience, and emotional experience all have positive effect on the adults’ intention to use AR picture books. The path coefficients for these relationships are relatively close, at 0.275, 0.225, 0.176, and 0.267, respectively. Perceived interactivity has a positive effect on perceived playfulness, with the largest path coefficient among all relationship paths at 0.585. Furthermore, both perceived interactivity and perceived playfulness positively influence functional experience, action experience, aesthetic experience, and emotional experience. The path coefficients of perceived interactivity for these four experiences are 0.473, 0.388, 0.413, and 0.342, respectively, while those of perceived playfulness are 0.359, 0.368, 0.362, and 0.422, respectively. Based on these findings, the study offers recommendations for optimizing the design of AR picture books for adults, aiming to enhance their reading experience, meet their needs, and provide valuable guidance for the future development of this emerging industry.

The Ideal Proportion of the Auricle Exposure via a Morphometric Analysis in Asian Women.

Ears are an important aesthetic feature that is vital to the overall attractiveness of the face. Although there have been many studies on the aesthetics of the auricle, there is currently a lack of consensus on the ideal proportion of auricle exposure for Asian women in frontal view. This study aimed to investigate ideal proportion of auricle exposure in Asian women. An observational study was carried out on the photographs of 84 women on the list of the 100 most beautiful faces in Asia (published by TCC Asia in 2020). The proportion of the distance between the outer canthus and the outermost point of auricle to the distance between the inner canthus and the outermost point of auricle was calculated as the auricle exposure proportion. Evaluators were asked to rank a set of photographs of the volunteer with varying auricle exposure proportions from most attractive to least attractive. Measurements of the photographs of the 84 women showed a mean ear exposure proportion of 0.600. With 487 questionnaire responses received, the proportion of auricle exposure that the evaluators considered most attractive was 0.600. People with aesthetic experience considered 0.625 the most attractive proportion, while the general group considered 0.600 the most attractive. The ideal proportion of the auricle exposure for Asian women is in the range of 0.60-0.625, which may help surgeons reconstruct aesthetically pleasing ears. This journal requires that authors assign a level of evidence to each article. For a full description of these Evidence-Based Medicine ratings, please refer to the Table of Contents or the online Instructions to Authors www.springer.com/00266 .

Kant’s Fantasy

Abstract Throughout his lectures and published writings on anthropology, Kant describes a form of unintentional, unstructured, obscure, and pleasurable imaginative mental activity, which he calls fantasy (Phantasie), where we ‘take pleasure in letting our mind wander about in obscurity’ (LA 25:480). In the context of his pragmatic anthropology, Kant is concerned not only to describe this form of mental activity as a fact of human psychology, but more importantly, to criticize and discourage it. But must we share Kant’s negative evaluation? Could fantasy play a positive role in some kinds of experience? In this paper I first reconstruct Kant’s conception of fantasy, and then consider what role fantasy might play in aesthetic experience. Precisely because of his anxieties about fantasy, Kant is careful to distinguish between the lawless freedom of the imagination in fantasy and the ‘free lawfulness’ of the imagination in aesthetic judgment. Departing from Kant, and with help from Susan Sontag, I argue that certain aesthetic objects, especially certain works of modernist art, positively invite fantasy, making fantasy part of proper aesthetic appreciation. I conclude by suggesting that while fantasy can indeed play a positive role in aesthetic appreciation, there is still reason to regard fantasy as ‘normatively ambiguous’.

How Automotive 3D Interactive Display Marketing Affects Consumers’ Intention to Buy Cars

3D interactive display marketing is a marketing method that uses 3D interactive technology and three-dimensional display scenes to facilitate interaction between people and display content. This approach has been widely used in online retail and is very popular in China’s automotive industry. The automobile industry tries to solve the severe issue of potential client loss in the automotive sector by using 3D interactive display marketing to persuade consumers to buy cars. However, it’s still unclear whether and how 3D interactive display marketing in the automobile sector might alter consumers’ inclination to buy cars. To address this issue, this study collected data through experiments and questionnaires and used a structural equation model to explore how automotive 3D interactive display marketing affected consumers’ willingness to purchase cars. The study established a model consisting of seven dimensions: information richness, information quality, interaction quality, esthetic experience, action experience, emotional experience, and willingness to purchase. The findings of this study can provide reference for producers and sellers in the automotive industry, promote the better application of automotive 3D interactive display marketing in the sector, and reduce potential loss of automotive customer.

Испытание социальности: функция «первичной» метафоры в малой прозе Г. Мелвилла и Л. Толстого

Herman Melville’s ‘The Paradise of Bachelors and the Tartarus of Maids’ (1855) and Leo Tolstoy’s ‘Master and Man’ (1895) are considered in this article as studies in human sociality with special attention to the similarity of receptive strategies and reactions that the two texts provoke.The reader’s aesthetic experience in both these cases is determined by the pronounced presence and power of “primary” metaphors: the warmth of human togetherness and the cold of alienation. The palpable sensuality of these metaphors and their distribution in the text (with greater concentration in the opening and the final parts) provide for the coherence of the two “metaphoric fields” (N. Babuts), their internal tension and dynamic. Textual micro-analysis makes it possible to recognize the universal nature of social connectivity as well as the variety of its cultural forms and individual authors’ priorities.Readerly participation in the act of embodied cognition makes reduction to allegory impossible, such that the drama of moral and social choice becomes experientially concrete. The presupposed correlation of aesthetic and social forms may give access to the otherwise unattainable terrain where intersubjective experience is constituted, recognized as a culturally relevant model, problematized.

Exploring the Triggering Mechanism of Different Word-of-Mouth Intentions by Guest Experience and Well-Being Perception

This study examines the triggering mechanism of hotel guests’ engagement in word-of-mouth (WOM) by integrating guest experience, well-being perception, one-to-one WOM intention, one-to-many WOM intention and many-to-many WOM intention. A survey was conducted with 306 experienced guests of the resort hotel sector in China. Partial least squares structural equation modeling (PLS-SEM) was employed to estimate relationships between guest experience, well-being perception and WOM intentions. The findings of this study indicated a significantly direct effect of esthetic experience on well-being perception, followed by escapism experience, education experience and entertainment experience. The findings also revealed well-being perception was a salient predictor of WOM intentions (i.e., one-to-one, one-to-many and many-to-many), aided to tourism and hospitality literature by providing empirical evidences to demonstrate how different WOM intentions were triggered by various experiences via psychological reaction of well-being perception. The theoretical and managerial implications for the tourism marketers were discussed.

"Hello, girlfriend": an advertising narrative in the context of a visual turn (using the example of Wrigley's and Dirol brands)

The subject of the research is the materials of advertising campaigns of brands-manufacturers of chewing gums Wrigley's (1930) and Dirol (2008). The object of the research is the specificity of the advertising narrative in the context of an appeal to the optical language of communication. The authors examines in detail such aspects of the topic as the narrative structure of the advertising text and visual means of presenting visual images. Special attention is paid to the dynamic context of the visual turn, as well as the main aesthetic characteristics of advertising materials at different historical stages. The subject of this article is considered from the point of view of changing the communicative paradigm, mixing verbal and optical on the screen plane. The main directions related to the new visual reality are noted, thanks to which the importance of aesthetics is determined, the degree of its influence on current media text formats. The research methodology is based on general scientific methods of working with media text, in particular on descriptive and contrastive methods. Also, within the framework of the subject analysis, a range of general philological methods is used, including transformational, contextual and semantic-stylistic methods. The novelty of the research lies in the articulation of the aesthetic components of the analysis of a modern advertising product. The main conclusions of the study are the observation and interpretation of the motive of duality within the advertising narrative, as well as the syncretic nature of the iconic image and the subjective perception of the viewer. The media text appears as a means of releasing the image from the external field and integrating it into the aesthetic experience of the recipient. The authors' special contribution to the research of the topic is the generalization of two key dimensions of the advertising text (narrative, visual) and the formulation of objective criteria that allow us to detect patterns in advertising narratives (repeatability of the plot, variability of visual means, identity of advertising objects, the presence of sufficient historical distance). The possible directions of future research on visual turn in various industries, including television and cinema, are emphasized.

Artistic practice in Waldorf teacher education: a sensory-aesthetic concept for a digital age

One of the general concepts underlying Waldorf education is that teaching is an art. Although this idea is certainly not unique to Waldorf education, what is unique is the way it has been integrated into Waldorf teacher education. While Waldorf teacher education programs are diverse, both in national and international contexts, one of the central elements which they share is the prominent role which different forms of artistic practice play throughout the course of pre-service and in-service programs. This article explores the reasons and aims behind the inclusion of subjects such as music, sculpture, and speech in Waldorf teacher education, at first within the larger context of viewing different perspectives and justifications for the inclusion of the arts in teacher education outside of Waldorf pedagogy. In light of the educational challenges posed by widespread sensory deficits among children and adolescents, viewed here as being connected to the extensive role/s which different forms of digital media play in their lives, the case is made for the potentials of the arts as a way to address those deficits. In examining both the arguments for arts-based courses in teacher education and the pedagogical challenges of our times I propose a concept for the inclusion of the arts in teacher education connected to the concept of aesthesis, from the Ancient Greek concept of aisthésis, understood here as the primary perceptual-sensory basis of aesthetic experience. The integration of scientific courses with arts-based practice in teacher education is seen as providing a fruitful basis for teachers to be able to take on these educational challenges.

Between adventure and delicacy: sailing as a powerful experience for women

ABSTRACT The nautical environment has been challenging for women. However, interviewing experienced female sailors, we noticed that despite the adversity they face, they consider the experience of sailing as something profoundly impactful and powerful in their lives. This research discusses the power of the aesthetic experience of sailing for women, thus adding to the gender discussion. In order to do so, we make use of a theoretical framework that addresses the relationship between being and the materiality of the world. In describing these aesthetic experiences lived in the body, Bachelard’s phenomenology of the image stands out. By productive imagination and poetic images found in the field research and characterized as powerful by the sailors, the social construction of gender and the images between adventure and delicacy appears.

Color congruence on Instagram: the role of flow and aesthetic experience

PurposeSocial media has emerged as a prominent platform for marketers and brands to disseminate brand-related information. This study aims to investigate the impact of color congruence between themes and background on marketing effectiveness, focusing specifically on Instagram.Design/methodology/approachA laboratory experiment was conducted to investigate how color congruence between themes and background in brand posts influences flow and aesthetic experience, subsequently affecting marketing communication parameters such as brand attitude, visit intention, and eWOM on Instagram. Moreover, Adidas Originals was selected as the focal brand, and blue and white color was chosen as the primary color palette for the experimental material.FindingsThis study demonstrates that color congruence, regardless of brand layout or post, significantly influences flow and aesthetic experience, subsequently affecting marketing effectiveness.Originality/valueThis study contributes to the theoretical understanding of congruence theory and social media marketing, providing valuable insights for brands to enhance their communication through photographs and effectively manage their official Instagram accounts.

UNFOLDING THE VISUAL ABBREVIATIONS: A SEMIOTIC READING OF ACADEMY AWARD- WINNING FILM PARASITE DIRECTED BY BONG JOON-HO

The film has a strong relationship with language as both are means of communication. Film’s affinity to language is also because both carry ideas in the form of signs. When language uses graphic and phonemic signs for signification, films use visual signs. From a poststructuralist perspective, the signs in a visual narrative make multiple readings possible as in written and spoken language, and make film a visual art that gives its viewers an aesthetic experience. The transition of film from the silent era to the digital age as a result of the revolutionary developments in cinematographic techniques has increased the possibilities for multiple interpretations. This paper attempts a semiotic analysis of the Academy Award-winning film Parasite by applying the concepts of theorists like Christian Metz and Roland Barthes. The paper begins with the major arguments put forth by Christian Metz regarding the sign and its application in film and proceeds to explain the five codes in semiotics proposed by Roland Barthes. The paper concludes with the application of these concepts in analyzing the visual signifiers in the film Parasite to justify that semiotics have educated the audience in analyzing film to explore its connotative meanings.

L’infini s’abouchant avec le fini : la poétique labyrinthique d’Henri Michaux

The infinite merging with the finite: the labyrinthine poetics of Henri Michaux This paper examines how the figure of the labyrinth helps us to grasp the particular writing of Henri Michaux. Based on a reading of Déplacements, dégagements, it will show how the aesthetic experience of wandering arises from compositional processes of the multiple. This double perspective, both poetic and aesthetic, allows us to grasp the specificity of labyrinthine wandering, which suggests the infinite within a structure that is however finite. It is not the absence of any signification, but the multiplication and proliferation of significant data, that produces wandering. Confronted with this multiplicity, the reader is not confined to a passive state of reception, but actively projects a trajectory in order to give meaning on all his perceptual details, even if this meaning remains unstable.

Энергия эстетического переживания

<p>The article is devoted to the comparison of classical and modern understanding of the subject of aesthetics. During the theoretical self-definition of aesthetics in the system of philosophy (Baumgarten, Kant) it was understood as a bridge uniting empiricism of individual sensuality with universality of rational knowledge, as an experience of unity of sensual and supersensual activity of aesthetic consciousness of the subject. Such an interpretation corresponded to the ideal of a whole person in the unity of reason, feeling, spirit, will, and imagination. Contemporary aesthetics defines its subject matter as individual sensual experience, removing from it the basis of the cultural subject's self-consciousness of value. The central problem of the article is a characteristic of aesthetic experience as a procedural form of living through the value and meaningful depth of the experienced aesthetic feeling. Experiencing is treated as an emotional and intellectual process, producing inner work of comprehension of the feeling of staying in the self-relation of the cultural-historical subject with the world. The inner energy of aesthetic experience is born through the creative work of intuition and imagination, creating the likeness of a work of art, but not materialised in the language of art, but staying in the continuing state of internal residence of the imaginary image. The aesthetic experience expands the threshold of human sensibility and reveals the dimension of each phenomenon of reality in such a way that the aesthetic object is more than the object, and the subject more than the empirical individual. This is the essence of the aesthetic, indicating the difference between the aesthetic sense and the mere sensual response of individual consciousness to contact with an object. The subject of aesthetic experience is the subject of a world-relationship, experiencing the world differently in images of chaos or harmony, eternity or the mutability of time of being. Space and time in the axiosphere of culture become subjectivized and are experienced as sensual and semantic phenomena included in the aesthetic thesaurus of culture. In his analysis of the sublime, Kant spoke of the special creative energy of the aesthetic feeling, giving it the depth and duration of the subject's state of mind. Due to the inner tension of the interaction of feelings and meanings, aesthetic experience evokes a vivid sensual and supersensual response of man to his belonging to being. It extends the range of emotional and intellectual faculties of consciousness, which remains as the memory of aesthetic experience, multiplying the possibilities of future experiences. Aesthetic experience expresses the process of synergy between sensuality and the existential meanings of the historical subject's existential world. The final conclusion of the article is that in aesthetic experience based on a complex set of sensual and supersensual transformations of aesthetic existence of man in the world, sensual experience is only one of the components, which convinces the need for modern research to address the totality of the contents of aesthetics, especially its axiological aspects.</p>