ABSTRACT Aim: Clinical outcomes (overall and IC efficacy, lung cancer symptoms) with crizotinib (criz) vs standard chemotherapy as 1st-line treatment for advanced ALK-positive NSCLC were compared in the ongoing randomized open-label phase III study PROFILE 1014 in the whole pt population and in pt subgroups. Methods: Pts with previously untreated advanced non-squamous ALK-positive NSCLC (N = 343) were randomized 1:1 to criz 250 mg PO BID (n = 172) or PPC (pemetrexed 500 mg/m2 + cisplatin 75 mg/m2 or carboplatin AUC 5–6; all IV q3w for ≤6 cycles; n = 171). Continuation of/crossover to criz after PD (per independent radiology review [IRR]) was allowed for pts randomized to criz or PPC, respectively. The primary endpoint was PFS per IRR. Secondary endpoints included OS, IC TTP, time to deterioration in symptoms of chest pain, dyspnea, or cough (TTDS), and safety. Results: 171 pts received criz, 91 pem - cis, 78 pem-carbo, and 3 no treatment. The study met its primary objective: criz was superior to PPC in prolonging PFS (median 10.9 vs 7.0 mo; HR: 0.45; 95% CI: 0.35 - 0.60; P Conclusions: Crizotinib treatment showed significant improvements in PFS and TTDS vs PPC, a numerical improvement in IC TTP, and an acceptable safety profile, establishing crizotinib as the standard of care for pts with treatment-naive advanced ALK-positive non-squamous NSCLC. Disclosure: B. Solomon: Advisory boards: Pfizer, Novartis, Roche, Clovis Oncology, AstraZeneca, Merck, BMS, Lilly; E. Felip: Advisory boards: Boehringer-Ingelheim, Novartis, Roche, BMS, Lilly; F.H. Blackhall: Advisory boards: Pfizer; T.S.K. Mok: Ad boards: AstraZeneca, Roche, Eli Lilly, Merck Serono, Eisai, BMS, AVEO, Pfizer, Taiho, Boehringer-Ingelheim, Novartis, GSK Biologicals, Clovis Oncology, Amgen, Janssen, BioMarin Pharm; Board of directors: IASLC; Corp-sponsored research: AstraZeneca; D. Kim: Advisory boards: Pfizer, Novartis; Y. Wu: Other substantive relationships (Honoraria): Roche, AstraZeneca, Eli Lilly; T. Mekhail: Advisory boards: Pfizer, Genentech, Eli Lilly, Celgene; Corporate-spnsored research: Pfizer, Genentech, Lilly, Celgene, BMS, AstraZeneca; Other substantive relationships (Speakers' Bureau): Pfizer, Genentech, Eli Lilly, Celgene; J. Paolini: Employment and stock ownership: Pfizer; T. Usari: Employment and stock ownership: Pfizer; S. Iyer: Employment, stock ownership and corporate-sponsored research: Pfizer; A. Reisman: Employment and stock ownership: Pfizer; K. Wilner: Employment, stock ownership, advisory board and corporate-sponsored research: Pfizer; J. Tursi: Employment and stock ownership: Pfizer; F. Cappuzzo: Advisory boards: Pfizer. All other authors have declared no conflicts of interest.