According to the dominant view, the mammalian cochlea spatially amplifies signals by actively pumping energy into the traveling wave. That is, signals are amplified as they propagate through a region where the medium's resistance is effectively negative. While signal amplification has been extensively studied in active cochlear models, the same cannot be said for amplification of internal noise. According to transmission-line theory, signals are amplified more than internal noise in regions where the net resistance is negative. Here we generalize this finding by showing that a distributed system composed of cascaded "noisy" amplifiers boosts signals more rapidly than the internal noise; the larger the amplifier gain, the larger the signal-to-noise ratio (SNR) of the amplified signal. We further show that this mechanism operates in existing active cochlear models: the cochlear amplifier increases the SNR of cochlear responses, and thus enhances cochlear sensitivity. When considering also that the cochlear amplifier narrows the bandwidth of the "cochlear filters", activation of the cochlear amplifiers dramatically increases the SNR (by about one order of magnitude in our simulations) from the tail to the peak of the traveling wave. We further demonstrate that the tapered ear-horn-like cochlear geometry significantly improves the SNR of basilar-membrane responses.