This article analyzes the publicizing of the femicides of searching mothers from the perspective of sociology of critique. To this end, it tests an actantial model of complaints through a digital ethnography based on public texts, with the purpose of understanding the slow process of configuration of this social problem as a public problem. The work analyzes this type of feminicide, whose execution pattern is related to the field of organized violence, through a strategy focused on the justifications of the actors involved. In this logic, it reconstructs the stories and narratives of the political and social actors involved in the process, describes relationships between experts and victims in the complaint and access to justice, and provides elements for understanding the meaning that social and political actors give to their experiences of this borderline social problem. The article closes with some considerations about the challenges in researching the structural effects of this type of violence in the field of social sciences and multi-localized public action at a national and subnational scale.