Achievement Of Strategic Goals Research Articles

The Impact of Project Managers Traits on Project Success

Project management is an indispensable aspect of business that depends heavily on the capabilities and characteristics of the project managers, with his/her personality traits playing an essential role in leading their project to its goals. This paper explores the critical role of the project manager's personality traits and cultural background in the success of project management and emphasizes its influence on team dynamics, stakeholder engagement, and overall project environments. The Big Five personality traits provide a framework for understanding these influences. The paper also delves into how the Myers-Briggs Type Indicator (MBTI) impacts project management approaches, specifically the Extraversion/Introversion and Judgment/Perception dimensions. In addition, the paper examines the impact of global and cultural differences on project manager traits and management styles, emphasizing the need for project managers to adapt to different cultural contexts in a world where understanding and leveraging cultural differences is critical to project success and the achievement of broader strategic goals. This comprehensive analysis offers insights into the multidimensional role of project managers within today's highly dynamic global project management environment.

Management Training Program and Leadership Mental Development for Field Staff of PT Intan Pertiwi Industri

Management Training and Leadership Mental Coaching Program at PT INTIWI aims to enhance managerial skills and the mental well-being of field personnel. Against the backdrop of understanding the complexity of fieldwork and the increasingly dynamic market demands, this program is designed to cultivate outstanding field leaders. Training methods involve discipline training, case-based training, pre-tests, and post-tests. Evaluation is conducted through pre-tests and post-tests, as well as participant feedback and field performance monitoring. The program is expected to have a positive impact, such as increased productivity, job satisfaction, and a reduction in stress levels. The success of this program will create a more balanced work environment and contribute to the strategic goals achievement of PT INTIWI.

The place of cluster structures in the formation of strategies for the management of the competitiveness of agrarian enterprises

The article examines the possibility of introducing cluster structures into the strategy of managing the competitiveness of enterprises in the agrarian sector. The existing studies on this topic were analyzed, and the necessity of clustering the agricultural sector was substantiated. Research confirms that access to innovation is critical among all the benefits of the cluster approach. It is emphasized that modernizing the economy based on cluster strategies has been introduced previously. However, against the crisis caused by military actions, when traditional methods become ineffective, the cluster model of business organization becomes an indispensable tool for increasing the competitiveness of agrarian business enterprises. An algorithm for the integration of cluster structures into the strategy of managing the competitiveness of agricultural sector enterprises is proposed, the main stages of which are cluster formation and analysis of internal environments, analysis of the external environment and strategy formulation, strategy implementation and implementation of cluster initiatives, evaluation and adjustment of strategy, organizational culture and communication, innovation, and development. Formation of the management strategy of a competitive agricultural enterprise requires a comprehensive approach, covering internal and external factors. The involvement of cluster structures is an essential component of this strategy, as they combine the resources and experience of various enterprises for the joint achievement of strategic goals. The main stages of this process are analyzing the internal and external environment, determining competitive advantages, and developing an effective development strategy. The creation of a positive corporate culture, the development of effective communication and partnership relations, and the active support of innovation are significant. Successful strategy implementation requires constant monitoring and evaluation of results, as well as readiness to adjust the strategy to environmental changes. This approach will allow enterprises to effectively face market challenges and ensure stable development in the competitive agricultural sector. Keywords: cluster structures, strategic competitiveness management, agricultural sector, cluster, clusterization, agricultural enterprises.

НЕСОГЛАСОВАННОСТЬ ЦЕЛЕЙ ПРИ РАЗРАБОТКЕ ГОСУДАРСТВЕННЫХ ПРОГРАММ: ОБЗОР ПРАКТИКИ И АНАЛИЗ СИТУАЦИЙ

The implementation of government programs often does not lead to the achievement of their strategic goals, to the solution of those socio-economic tasks for which they were developed. Based on the material of several state programs, the work shows that one of the significant causes of this problem is the inconsistency of the target parameters of state programs (indicators, measures, control events) with the strategic goals of these programs. The conducted research confirmed that in practice, the degree of consistency of indicators and measures (control events) of state programs with their strategic goals varies from program to program: a number of programs have approved irrelevant indicators that do not contribute to achieving the strategic goals of the relevant state programs. Another important reason for the failure to achieve both strategic and operational goals of government programs is the inconsistency of measures (control events) with the goals of government programs. The paper reveals the concept of inconsistency of goals in management, provides recommendations on the selection of agreed target parameters of government programs. A significant obstacle to improving the quality of government program management is the current methodology for evaluating the effectiveness of program implementation, according to which the main condition for the success of the implementation is the achievement of target values of indicators without taking into account the achievement of strategic goals.

APPLYING THE COMPETING VALUES MODEL TO DESIGN A NEW PUBLIC SERVICE MODEL

The public sector in Kazakhstan has always been the driver of the country's development. Therefore, the response to external challenges must also come from and be formulated by the state apparatus. Concentrating resources, accelerating deadlines for completing tasks, increasing the trust and loyalty of the population, reducing social tension, and consolidating society - all these are conditions for maintaining Kazakhstan’s position in the face of new challenges. In this article, we will try to answer this question by considering the influence of the organizational culture of public authorities of the Republic of Kazakhstan on their achievement of strategic goals through the prism of competing values.

Information Technologies in Modern PR Activities

The purpose of the article is to highlight the importance of introducing information technologies into PR activities as a necessary element of the digital transformation of modern society, to characterize the most appropriate and effective means of information and communication technologies in the field of public relations and the effectiveness of their use by considering the PR activities of the American company Airbnb; to find out the main advantages of using interactive network technologies in the organization of public relations and to outline the challenges in implementing modern technologies. The research methods include analysis of previous studies on the use of information technology in PR activities, systematisation and generalisation to determine the effectiveness of information technology implementation in modern PR activities, content analysis of pages and official communication channels of Airbnb, including the corporate website, mobile application and social media. The scientific novelty lies in the reflection of current trends in the use of modern technologies in the field of public relations and the substantiation of the advantages and challenges of their implementation. For the sake of argumentation, the study analyses the digital PR communication of Airbnb in order to identify the key aspects of a successful strategy for using information technology in various areas of PR activities. Conclusions. The essence of the use of information technology in PR activities in the application of modern Internet communication channels, network tools and programs have been determined. It is confirmed that their implementation is a necessary aspect of digital transformation in modern society. The authors identify aspects of the effectiveness of information technology use: reputation control, crisis management, achievement of strategic business goals, and solving marketing tasks. Among the wide range of information tools, social networks, chatbots and immersive technologies are singled out, and their impact is substantiated. The main advantages of using information technologies are characterised: by expanding global access, flexibility and increasing the efficiency of measuring results; and challenges: lack of technical training, competition and information overload, risk of cyber-attacks and privacy violations. The study of Airbnb’s experience confirms the effectiveness of attracting the target audience through a mobile application, a user-friendly Internet platform, and a video campaign on YouTube.

Non-financial reporting of corporations

One of the important directions in the development of modern corporate reporting is the disclosure of the sustainable development of a corporation, which involves assessing the results of operations and managing changes on the way to a sustainable economy that combines data on long-term profitability, social responsibility and care for environmental protection. Therefore, non-financial reporting is becoming the main tool for communicating the information to stakeholders about the economic, environmental, and social results of a corporation’s activities. Currently, the publication of non-financial reports is carried out by transnational and large national corporations, state and municipal organizations in many countries. In the Russian Federation, the need to promote non-financial reporting is approved by the Concept for the Development of Public Non-Financial Reporting (Concept), as a state task that defines this reporting as an element of the management system, development of communications with stakeholders, a prerequisite for increasing efficiency and strengthening corporate competitiveness. A significant impact on the development of public non-financial reporting was made by the United Nations resolution containing 17 goals in the field of sustainable development, which determines the need to develop indicators that evaluate the achievement of goals at the national and global levels and reflect the contribution of the corporation to sustainable development, which are solved in the framework of public nonfinancial reporting. Large and transnational corporations are encouraged to apply sustainable production practices and reflect information on the rational use of resources in their reports. Meaningful, complete, timely, accurate, balanced, comparable and reliable information of public non-financial reporting ensures that stakeholders make informed economic decisions about the sustainability of the corporation, the impact on the environment and society. At the state level, information from public non-financial reporting makes it possible to assess the achievement of strategic goals, the need to combine or separate the activities of sectors of society. The aim of the study was to assess the key concepts of sustainability reporting, the order and specifics of disclosure of its elements and material topics reflecting the impact of the corporation on the economy, environment and society. Among the objectives set by the authors is the assessment of the principles of this type of reporting: comparability, completeness, timeliness, and verifiability, which are closely related to those used in financial reporting. Since the calculation of separate indicators of non-financial reporting and the methodology of formation of consolidated financial reporting (participation method, joint activities, etc.) are closely related, the scope of the study includes the ways of reflecting the elements of reporting. Such scientific methods as logical, expert and substantive analyses, interpretation were used in the work. The results of the research can be used by corporate specialists in the formation of reporting in the field of sustainable development, university professors in the educational process, and other parties interested in the results of corporate activities

TOOLKIT FOR BEHAVIORAL REGULATION IN PUBLIC GOVERNMENT BODIES

In today’s world, public authorities play a critical role in the formation and implementation of policies that affect the social and economic activities of society. Ensuring effective behavioral regulation in these bodies becomes an extremely important task. The relevance of this study lies in the need to develop more complex and innovative tools for regulating the activities of public authorities. The research is aimed at studying the tools of behavioral regulation, which is used in public authorities in order to ensure greater compliance of their activities with the requirements of society and the achievement of strategic goals. The purpose of this study is to analyze and evaluate the tools of behavioral regulation in public authorities in order to identify effective approaches and opportunities for improving this process. The object of research is the toolkit of behavioral regulation in public authorities. The subject of research includes tools, methods and strategies that are used to influence the behavior of actors in the field of public administration. The study used a combination of several methods. First of all, an analysis of literary sources and publications on behavioral regulation in public authorities was carried out. Next, a quantitative analysis of the results of surveys of prominent government figures and high-ranking officials was conducted. Also, interviews and analysis of official documents were conducted to confirm and generalize the obtained data. Within the framework of this study, the main trends in the use of behavioral regulation tools in public authorities were determined, its advantages and disadvantages were identified, and recommendations for optimizing the regulation process were provided. The main conclusions of the study are the need for further research in this area for the development of more effective tools of behavioral regulation in public authorities. Understanding and applying these tools can help improve the quality of governance and ensure a greater level of accountability in the field of public administration.

DIRECTIONS OF EDUCATION DEVELOPMENT IN TERRITORIAL COMMUNITIES

The article reveals the main content of the administrative-territorial reform as a key element of the evolution of social relations. Decentralization of power in Ukraine creates an opportunity for effective implementation of institutional changes. It was found that the functioning of territorial communities requires a serious modernization of their education system. It was found that the main tasks of the continuation of the decentralization reform in the post-war period will be reforming in the field of education, strengthening the level of responsibility of local selfgovernment bodies for the decisions made, harmonious distribution of resources of territorial communities, mutual support and assistance in the restoration of destroyed infrastructure, prioritization of the human factor and social values . It was determined that the State Regional Development Strategy for 2021-2027, adopted in 2020, is a key document for the development of territorial communities focused on a dignified human life in a united, decentralized, competitive and democratic Ukraine, the purpose of which can be achieved on the basis of strategic goals. It has been proven that Ukraine has a number of competitive advantages to fulfill the tasks of the Strategy, including the level of human capital development in the country. The works of domestic scientists who are engaged in researching the process of human capital development in the dynamics of modern changes in all spheres of life are analyzed. It was revealed that potential opportunities for the development of human capital decreased during the period of full-scale war. Ukraine suffered both direct and indirect losses of human capital, the causes of which were: forced migration, killing of civilians, deaths of soldiers, non-payment of wages by employees, destruction of educational infrastructure, failure to provide educational services in full to all participants of the educational process. It is justified that in order to restore of human capital in the post-war period, measures should be aimed at creating a favorable environment for the return of Ukrainian citizens to their homeland and building an effective system for the formation and development of human capital within the country, which can be directly influenced by the development of education in territorial communities. It was concluded that the factors that will affect the achievement of strategic goals in the field of education are the clear definition of specific directions and tasks of the development of the education system in territorial communities.

PROFESSIONAL TRAINING OF MASTER’S STUDENTS BY MEANS OF INFORMATION AND COMMUNICATION TECHNOLOGIES

It has been established that modern means of information dissemination are absolutely unlimited in size, speed and type of information broadcast, and the means of navigation "network space" provide the possibility for future teachers to access any remote source of information in order to solve the problem. Information and communication technologies contribute to the formation of important components of professional training and the achievement of strategic goals to improve the efficiency of all types of educational activities and, as a result, to improve the quality of training specialists with a new type of thinking, in accordance with the requirements of the modern information society.
 The main components of professional training of master’s students by means of information and communication technologies have been analyzed. It has been proved that the main purpose of information and communication technologies is to promote the effective teaching, bring more efficiency in educational process, enhance students’ cognitive abilities, increase motivation in learners to study, and develop the ability to make rational decisions in solving problems. The article reveals the peculiarities of master’s studying with the possibilities of modern information and communication technologies. The information environment is rapidly improving that allows master’s to form the information flow according to their interests in the field of informatisation. In the process of mastering the educational material, the formation of the motivational sphere of master's students is carried out through their attention not only to the importance of the educational component, but also through their professional activity in this specialty. However, in order to increase the efficiency of the educational process, modern information and communication technologies must be used as a complete independent product.
 It has been found out that the systematic and contextual use of information and communication technologies in the professional training of master’s students advances the professional knowledge and skills acquisition, as well as develops their practical skills and adds creativity to their learning and work. Therefore, the effectiveness of the use of information and communication technologies tools in the educational process depends on the success of solving methodological problems related to the information content and the way of using automated learning systems. The results of the research indicate that modern students show considerable interest in educational information and communication technologies. It means that the rejection of directive teaching style promotes students’ independence and provides favourable opportunities for free choice of educational components and style of learning.

Influence of business processes on the achievement of strategic goals of the company

The relevance of the research topic is determined by the instability of environmental factors, which require companies to plan their strategic activities in more detail, improve the functioning of relevant business processes. Their development and improvement are part of planning the company's long-term strategies. Therefore, a criterion analysis of business processes is necessary, which is the purpose of the article. In addition, there is the question of the influence of business processes on the strategic goals of the enterprise in terms of the nature and level of such influence. The essence of an effectively working system of business processes for the successful implementation of the company's strategic goals is revealed. To build it, it is necessary to take into account the specifics of the company's activities and the established system of indicators of the efficiency of business processes. At the same time, it has been proven that the indicator system should be flexible in the conditions of changing business processes. Evaluating the efficiency of business processes will make it possible to adjust the indicators of strategic evaluation of the efficiency of enterprise management and is the basis for the development of tools for evaluating the economic efficiency of the management system of the economic entity. The article specifies the concepts of "strategy", "business process", "business process management", investigates the characteristic features of the direct influence of business processes on the strategic activity of the enterprise, and provides a block diagram of modeling the enterprise's business processes. In the work, business processes are classified into groups, which makes it possible to present the company's activities in a convenient way and effectively manage them, and also highlight the main aspects of their management. The company's business process management methodology was analyzed. As a result of the study, the hierarchy of the enterprise's business processes and business process management efficiency indicators were identified and analyzed, and corresponding flowcharts were provided. The nature of the impact of business processes on the company's strategic goals is revealed. Prospects for further research in this direction are recommendations for improving the company's business processes and their management tools in the conditions of specific production situations, while maintaining the flexibility of the organization and its ability to respond to changes in the environment. Key words: business process, strategy, enterprise, business process management, modeling, strategic management.

A multidimensional approach to the resource allocation problem (RAP) through the prism of industrial information integration (III)

The problem of resource allocation has been studied by applying diversified models and methods. There are efficient approaches to solving this task based on mathematical modeling, experts’ assessment, optimization methods, and others. However, the development of the modern world emphasizes the need of applying a new paradigm to deal with traditional problems. Industrial Informational Integration (III) as a new subject claims a multidimensional approach to achieve the company's goals in a volatile, uncertain, complex, and ambiguous (VUCA) environment. Today managers have to make faster decisions and revise them as quickly as possible. With the rise of sustainability considerations and digital transformation, classical approaches to industrial management should be transformed. In this article, we assume III as a driving tool for increasing the accuracy of business process management (BPM) on the example of the resource allocation problem (RAP). Our research considers the dissonance problem of local optimum different from overall system target goals within a multi-project industrial environment. This paper seeks to bring the discussion forward by analyzing the existing approaches and designing the integrated methodological framework for the resource assignment process relevant to a centralized resource management system.We have a broad view of resource allocation to the applicants through the prism of information integration, including sustainable development, systems performance improvement, and strategic goals achievement. The research article integrates several management, planning, and control tools with resource allocation methods. In the first step, we investigated diversified approaches towards the RAP for the multi-project economic environment and then proposed revised solutions combined with advanced managerial techniques. To meet the requirements of digital transformation, some computer-based conceptual solutions for RAP are proposed.The purpose of the present study is to contribute to the research field by claiming that the RAP can be solved within the information-integrated framework containing alternatives and limitations of each method to achieve many combinations reflecting to particular system requirements and target goals. To this extent, the RAP relies on efficient integration opportunities within an industrial multi-project system enabling transparent strategic goals transfer, cooperation, and operational excellence with a high service level provided.

Goal achievement in municipal strategic planning: The role of executives' background and political context

AbstractStrategic planning has been increasingly used by local governments worldwide to boost performance. While this can be seen as a technical and political process, the relationship between managerial qualifications, political context and achievement of strategic goals in local governments has been scarcely studied. This study explores these relationships using data from 137 Colombian municipalities at the middle and end of the 2016–2019 mayoral term. Findings suggest that midterm strategic goal achievement is associated with mayoral experience, particularly in the national government where the tradition of strategic planning is better established, and this relationship increases with higher levels of municipal council support. Certain traits of the chief planning officer, appointed by the mayor, also correlate positively with midterm goal achievement. End‐term goal achievement is mainly associated with midterm paths. This research contributes to the performance management literature by highlighting the political‐managerial interplay in strategic goal achievement.

Effects of performance management systems–strategy alignment on lecturers' engagement with knowledge transfer: A perspective from Spain

AbstractGrowing competition among higher education institutions (HEIs) explains their increasing interest in reinforcing strategies by incorporating knowledge transfer (KT) objectives into their strategic plans. However, this strategic formulation must be aligned with the implementation of performance management systems (PMSs) to properly achieve KT objectives. Thus, the aim of this paper is to examine whether aligning PMSs with KT strategic objectives improves KT performance while misalignment worsens it. To that end, PMSs are measured with respect to planning; cybernetic control; policies and procedures and reward and compensation elements. KT is specified as R&D contracts, extended patents, patents and licences. With a sample of 3812 Spanish university lecturers, we test the theoretical positive and negative effects of PMS–KT strategy alignment and misalignment on KT performance respectively. The results show not only that this alignment is effective for KT strategy implementation but also that misalignment has unintended effects on the achievement of long‐term KT objectives. Therefore, lecturers' behaviour is influenced by how closely KT strategy and PMSs are aligned. The findings are useful for managers and academics to develop PMSs that effectively contribute to the achievement of universities' strategic goals.

Анализ реализации проектного управления в Воронежском регионе

Project management is a component of the modern Russian management system. The project approach involves the identification of the main goals and objectives, the development of program activities and the identification of implementers, the evaluation of the budget opportunities of the executive power. The article analyzes information on the implementation of national projects in the Voronezh Region. The existing governance structure of the authorities demonstrates functional isolation of elements, the presence of cross-functional conflicts and the lack of structured system communication between departments in achieving common goals and sub-optimal decisions. The main priority was application of funds rather than achievement of strategic goals and targets, there was a need for a lot of harmonization among the individual participants in the cross-cutting processes, staffs were not motivated to work on short time, with limited resources, etc. The project approach in the executive branch implies reaching of objectives under resource constraints. It provides cross-cutting integrated planning, monitoring of project deadlines, clear interconnection between decisions, communications. As a result, there is a clear understanding of who to ask and how to ensure that the project team’s work is focused on the result, based on the principle of limited time, focus and resource savings. The method chosen was performance analysis of the project budget. The study showed that the percentage of projects implemented decreased sharply in 2022 compared to 2021. It is only 55.2%. In 2022, the development of budget funds aimed at the implementation of national projects slowed down compared to 2021. In 2021–2022, within the regional projects «International Cooperation and Export», «Labor Productivity and Employment Support», «Small and Medium-sized Enterprises and Support for Business Initiative» no object is planned and completed.

A Fuzzy DEMATEL framework for maintenance performance improvement: A case of Moroccan Chemical Industry

Maintenance performance has vital importance for enterprises to continue their operations without any interruption. The satisfaction of stakeholders and the achievement of strategic goals in a manufacturing organization are highly dependent on effective maintenance performance. A good management system is essential to achieve the desired level of performance. A good management system could be divided into two main parts. The first part consists of identifying and determining the most relevant indicators for maintenance. The determined indicators have to be measured to offer a comprehensive examination of their performance. The second part consists of improving the maintenance performance; however, from the multi-criteria aspect, system performance improvement requires simultaneously various limited sources such as time, resources, and skills. Therefore, improving maintenance performance needs to assign priority to the most critical indicators to use limited resources effectively; however, this is not easy to achieve. Furthermore, the benefit of such efforts may be less than the expected level. In this context, this paper proposes an approach to improve maintenance performance based on the Fuzzy DEMATEL method. The proposed method identifies and priorities the most sufficient indicators to improve overall maintenance performance of an enterprise. Consequently, DMs can put in place the most appropriate action plan, which allows an effective and efficient enhancement of the maintenance performance. Then, the proposed method is implemented in the case of Moroccan Company which is one of the leaders in the chemical industry. The results of this research allow DMs to develop the most advantageous action plan for effective and efficient improvement of both local and global maintenance performance in the company.

SCIENTIFIC APPROACHES TO THE SYSTEMATIZATION OF COST-GENERATING FACTORS IN THE COORDINATES OF ACHIEVING STRATEGIC AND TACTICAL GOALS BY AN ENTERPRISE

The article presents the results of the study of factors affecting the costs of an enterprise. The main goal of the study is an analysis of cost-generating factors and their systematization to improve the efficiency of enterprise cost management at the tactical and strategic levels.The relevance of the scientific problem is in the fact that a systematization of cost-forming factors depending on the strategic goal and tactical goals of an enterprise will contribute to increasing the level of efficiency of a cost management system. This affects not only the increase in profitability of an enterprise but also its successful development by increasing the level of competitiveness of the enterprise's products on principles of cost optimization.The study of literary sources and scientific approaches to the systematization of cost-forming factors made it possible to assert that this issue remains unresolved in full and requires research. Thus, cost-forming factors have varied classifications: structural and functional; production and non-production; national, sectoral and internal production; foreign economic, inter-branch and domestic, etc.The results of the analysis of scientific approaches to the definition of cost-forming factors made it possible to provide the definition of cost-forming factors as such conditions of the internal and external environment, because of which a level, volume, structure and dynamics of enterprise costs change.The classification of factors influencing the formation of enterprise costs is proposed, taking into account the state of the internal and external environment. The factors of the internal and external environment are proposed to be grouped according to the following characteristics: the possibility of their influence on costs, with the identification of groups of factors of a direct and an indirect influence; depending on a level of management with a selection of groups of strategic and tactical level factors. In addition, for the strategic level of cost management, it is proposed to single out the following groups of factors: economic, market, tax, financial, systemic.The results of the study may be of practical importance to may have applied value for heads of manufacturing enterprises in terms of cost management in relation to a company's achievement of strategic and tactical goals.

ПРИЙНЯТТЯ УПРАВЛІНСЬКИХ РІШЕНЬ НА ПІДПРИЄМСТВІ

The article examines the theoretical aspects of management as a process of making organizational and managerial decisions, diagnoses the processes of the effectiveness of managerial decisions, and provides suggestions for improving the process of making managerial decisions in modern companies. Making managerial decisions is an important component of the successful operation of the enterprise. The importance of this is that managing an enterprise is a complex and changing process in which decisions must be made constantly to achieve the organization’s goals and ensure its success. In modern business conditions, one of the important problems is ensuring the sustainable development of the economy at different levels of the hierarchy – state, regional, enterprises. The main reasons for the importance of management decision-making at the enterprise are, in particular: variability of operating conditions: markets, competition, technologies and the business environment are constantly changing, so enterprises must adapt to these changes and make appropriate decisions. The need to optimize costs: making the right decisions about the use of resources helps to reduce the costs of the enterprise and increase its profits. Solving such a problem requires adequate managerial decisions. An important stage of the influence of management decisions on the development of the enterprise is the justification of goals and objectives. The latter are not unambiguous, but depend on a set of objective factors: the ability of management personnel to form opportunities and manage them; enterprise life cycles; readiness of the management team to make changes and take risks; formed actual potential of enterprises. Increasing the efficiency of operations, as it helps the enterprise to increase the efficiency of its operations, to ensure the fulfillment of tasks and achievement of strategic goals. Risk management helps the enterprise to restore its activities after crisis situations and reduce the risks of unsuccessful activities. Increasing competitiveness helps the enterprise to increase its level of competitiveness in the market, attract new customers and retain existing ones. Business development: making managerial decisions helps the enterprise to develop and increase its scope of activity, expand the range of products and services and occupy new markets. Reputation maintenance helps the company maintain its reputation among customers, partners and em- ployees, which is very important for successful operations on a long-term basis. Therefore, the relevance of management decisionmaking at the enterprise is that it is a necessary element of managing the enterprise’s activities, which helps to ensure its stability, development and competitiveness in the market. Making managerial decisions at the enterprise is an important element of business development. In order for the enterprise to develop, it is necessary to make decisions regarding the development strategy, financial management, marketing, and innovation.

СУЧАСНИЙ СТАН СФЕРИ ФІЗИЧНОЇ КУЛЬТУРИ І СПОРТУ В УКРАЇНІ

The article emphasizes that the state, the most important problems and prospects for the development of the sphere of physical culture and sports are determined by external and internal factors that directly or indirectly affect specific quantitative and qualitative indicators of its functioning. The modern market socio-economic system of Ukraine contributes to the formation and development of the main components of the market of physical culture and sports services. One of the foundations of the state policy in the field of physical culture and sports is to provide conditions for supporting the areas of physical culture and sports. The formation and implementation of state policy in the field provides a list of indicators of the state of development of physical culture and sports, namely, indicators of the level: physical health of different population groups; attracting citizens to mass sports; involvement of persons with disabilities in physical education and sports rehabilitation; attraction of children and youth, including children and youth with disabilities, to classes in children’s and youth sports schools; achievements of Ukrainian athletes at international sports competitions, primarily the Olympic, Paralympic and Deaflympic Games, the Global Games for Athletes with Intellectual Disabilities, the World Games in non-Olympic sports; staffing in the sphere of physical culture and sports; financial and logistical support of the sphere of physical culture and sports; creation of conditions for access of persons with disabilities to sports facilities. These indicators are taken into account to monitor the state of development of physical culture and sports and to develop programs for its development both at the state and regional levels. A systematic analysis of the state of the sphere of physical culture and sports contributes to the optimization of the selected parameters and indicators using the socio-economic mechanism for the development of physical culture and sports services, the effectiveness of managing the physical culture and sports movement, which confirms the relevance of this study. Materials and Methods. The following methods were used in the study: analysis of scientific literature and documentary sources, Internet information resources, statistical data; advanced domestic experience; combination of logical and historical analysis; system analysis; methods of mathematical statistics. The main indicators of functioning and development of the sphere of physical culture and sports for the last 3 years are subject to analysis. Discussion. The current reporting system in Ukraine on the main indicators of health-improving and sports activities of certain subjects according to the reporting form № 2-FK (annual) is characterized. The authors noted the lack of an effective system of control over the activities of private physical culture and sports organizations, as well as representatives of the public sector, which affects the objectivity of information. The system of balanced indicators, which allow assessing the level of development of both the system as a whole and the degree of achievement of individual goals, should be formed depending on the strategic goals of the social policy of the country, region, territorial community and considered according to the criteria of socio-economic efficiency, consumer efficiency, internal mechanism of functioning as well as infrastructure. In the field of physical culture and sports, the integral indicator should reflect the degree of its influence on the achievement of universal global socio-economic goals with a socio-economic effect. Today, the system of functioning of the sphere of physical culture and sports can be represented in terms of indicators that characterize quantitative changes in the development of physical culture and sports proper (the number of people involved, sports facilities, the volume and structure of financing, etc.). The indicators of the second group characterize the degree of influence of the sphere of physical culture and sports on the achievement of social and economic goals facing the society. Results. The development of the sphere of physical culture and sports is possible when positioning it as a large, complex, dynamic, probabilistic and selforganizing system, in the management of which the principles of consistency, integrity, complexity and hierarchy, synergy and emergence, structuredness, balance of centralized and centralized are applied. An effective system of state management of physical culture and sports implies a clear distribution of areas of responsibility of its various subjects for individual components of the system, for the achievement of operational and strategic goals of its functioning. An important condition for the implementation of this principle is convenient, from a managerial point of view, quantitative information using the latest IT technologies and the transition to digital interaction. In order to improve the efficiency of the physical culture and sports management system using the principles of the balanced characteristics system, it is necessary to improve the organizational and managerial model of sports organizations, regardless of the form of ownership, and a unified reporting system on their activities.

ОБЛІКОВЕ ЗАБЕЗПЕЧЕННЯ ЯК ЕЛЕМЕНТ ПІДГОТОВКИ СТРАТЕГІЧНИХ РІШЕНЬ

The article describes the problems of information support for the development of management decisions when using target indicators of the strategic development of the enterprise. It is substantiated that under modern conditions, the information resource becomes a leading element in the system of factors that influence the construction of an effective enterprise management strategy. The research focuses on the concept of using a system of complex indicators as a basis for management, which helps to transform complex, vague concepts into precise criteria, which will ultimately help top managers realize the main goal. The communication process for clarifying the strategy should become an incentive for actions aimed at achieving corporate goals. The presence of feedback during the arrangement and balancing of the indicator system helps every employee of the company to realize: separate areas of activity become a single whole, and the own position of the structural unit affects the final result. The process of planning, formulating tasks and strategic initiatives should determine specific quantitative indicators of the company's activity in view of a balanced set of factors that led to these results. A comparison of the desired indicators with the actual ones should reveal gaps and shortcomings against the background of the implementation of the necessary strategic initiatives. Therefore, a qualitative set of certain information should be not only a list of change parameters, but also an indicator for the formation of a certain management mechanism. Information support should be the main component of the process of harmonizing the structure and methods of management, combining the latter into a system that would make it possible to manage the enterprise and be oriented towards the effective achievement of operational, tactical and strategic goals. It was determined that with the transition from traditional methods of accounting, planning, analysis and control to a single system of receiving, processing information and making management decisions based on it, new methods of information support for strategic decisions become relevant.