Abstract

The article describes the problems of information support for the development of management decisions when using target indicators of the strategic development of the enterprise. It is substantiated that under modern conditions, the information resource becomes a leading element in the system of factors that influence the construction of an effective enterprise management strategy. The research focuses on the concept of using a system of complex indicators as a basis for management, which helps to transform complex, vague concepts into precise criteria, which will ultimately help top managers realize the main goal. The communication process for clarifying the strategy should become an incentive for actions aimed at achieving corporate goals. The presence of feedback during the arrangement and balancing of the indicator system helps every employee of the company to realize: separate areas of activity become a single whole, and the own position of the structural unit affects the final result. The process of planning, formulating tasks and strategic initiatives should determine specific quantitative indicators of the company's activity in view of a balanced set of factors that led to these results. A comparison of the desired indicators with the actual ones should reveal gaps and shortcomings against the background of the implementation of the necessary strategic initiatives. Therefore, a qualitative set of certain information should be not only a list of change parameters, but also an indicator for the formation of a certain management mechanism. Information support should be the main component of the process of harmonizing the structure and methods of management, combining the latter into a system that would make it possible to manage the enterprise and be oriented towards the effective achievement of operational, tactical and strategic goals. It was determined that with the transition from traditional methods of accounting, planning, analysis and control to a single system of receiving, processing information and making management decisions based on it, new methods of information support for strategic decisions become relevant.

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