Acceptance Model Research Articles

Analysis of Influence Factors on Acceptance of the Access by KAI System using Technology Acceptance Model Framework

Analysis of Influence Factors on Acceptance of the Access by KAI System using Technology Acceptance Model Framework

4차 산업혁명 시대의 블록체인 기반 전자선하증권 활용에 관한 실증연구

Purpose: This paper evaluates the factors influencing the adoption and use of blockchain’s electronic bill of lading (e-B/L) in the trade and logistics industry, assessing its practical acceptability and suggesting future research directions. Research design, data, and methodology: This paper developed a research model based on prior studies and technology acceptance models, and used survey data from Korean trade and logistics firms to identify factors influencing e-B/L adoption. Results: Availability and suitability of a blockchain e-B/L influences its perceived ease of use positively, while security and suitability influences perceived usefulness positively. Both perceived ease of use and perceived usefulness had a positive impact on the intention to use. Conclusions: This paper provides practitioners and researchers in the field of trade logistics with in-depth insights into the key factors influencing the adoption and utilization of a blockchain e-B/L, and provides a useful basis for future research and practical decisions.

Teacher Education Lecturers' Views of Open Educational Resources: A Case of South African Universities

Literature reflects that universities freely share their teaching materials as Open Educational Resources (OER). The major objective of this study was to investigate lecturers at faculties of education views of the usefulness of OER for academic purposes at selected South African universities. This study is grounded in the Technology Acceptance Model, TAM (Davis, 1989); and the Unified Theory of Technology Acceptance and Use, UTTAU (Bagozzi, 2007) and Theory of Diffusion of Innovations, TDI (Rogers, 2003). These theories justified this investigation explores lecturers at faculties of education views of the usefulness of OER for academic purposes at selected South African universities. The study was informed by the qualitative research approach, which employed semi-structured interviews. Four lecturers were sampled purposively from each university to participate in the study and the data were analysed thematically. The findings of this study are that although the lecturers had an inadequate understanding and knowledge of OER, they were able to display their disposition toward in the usefulness of OER in applying in their pedagogical practices. What is now needed is for South African universities to ensure greater OER awareness and assist lecturers to acquire knowledge of OER so that they can infuse and utilise it effectively in their daily teaching-and-learning environments.

Investigating User Acceptance of Mobile Cultural Applications in China: An Expanded Technology Acceptance Model (TAM)

Despite the growing number of cultural applications (apps), they still face challenges in inefficient cultural dissemination, necessitating user acceptance research. In this article, a conceptual cultural app acceptance model is proposed and tested in China (n = 351), using covariance-based structural equation modeling (CB-SEM). The results show that cultural identity (CI) has a significant impact on the perceived usefulness (PU) and the behavioral intention to use the app (BI). Aesthetics (AE) significantly influences CI, PU and perceived ease of use (PEOU) but does not affect BI. Additionally, PU and PEOU have a weak impact on BI. Demographic analysis found significant differences between different genders when examining CI and AE. There are also significant differences in CI, AE, PU, PEOU and BI with or without using experience-based criteria. Our findings can help to understand users’ needs and preferences for mobile cultural apps and to promote digital culture.

The adoption of self-service check-in kiosks among commercial airline passengers

This study examines passenger adoption of self-service check-in kiosks based on the technology acceptance model (TAM) and its extension. This study investigated the relationships between three independent variables (technology self-efficacy, need for human interaction, and perceived enjoyment) and two TAM's cognitive variables (perceived usefulness and ease of use). The analysis of these relationships is novel in aviation self-service technology research. Structural equation modeling (SEM) was employed to analyze 346 valid responses. The analysis reveals that enjoyment enhances the perception of self-service check-in kiosks as useful and easy to use, resulting in greater intention to use them. Moreover, passengers with higher confidence in their technological self-efficacy are more likely to perceive check-in kiosks as helpful. However, passengers may perceive kiosks as less useful when they require more human interaction. The results of this study contribute to the current knowledge on aviation self-service adoption. Additionally, managerial implications are offered to improve the future of airlines' passenger services.

Beyond the hype: A TAM-based analysis of blockchain adoption drivers in construction industry

In complementing our existing knowledge of blockchain technology adoption in the construction industry, this research investigated how the Technology Acceptance Model (TAM) applies to adopting blockchain technology among Saudi Arabian Construction companies. This study utilized cross-sectional data collection, causal research design, a quantitative research approach, and a simple random sampling technique to collect data from 248 Saudi Arabian construction companies. Partial least squares structural equation modelling (PLS-SEM) was utilized to analyze the data. The results showed that attitude toward adopting Blockchain (ATT) and perceived ease of use (PEU) are good predictors of behavioural intention to adopt Blockchain. The findings showed that when construction companies perceive the ease of use of Blockchain, they intend to adopt the technology. Attitude toward adopting Blockchain, directly and indirectly, influences behavioural intention to adopt the Technology. However, top management support only directly leads to intention once the companies perceive the usefulness of blockchain technology. This paper complements the existing literature on adopting Blockchain in the Saudi Arabian construction industry. The study provides insight into the influence of top management support, attitude toward adoption, and perceived ease of use in the blockchain adoption process.

Exploring Nurses' Behavioural Intention to Adopt AI Technology: The Perspectives of Social Influence, Perceived Job Stress and Human-Machine Trust.

This study examines how social influence, human-machine trust and perceived job stress affect nurses' behavioural intentions towards AI-assisted care technology adoption from a new perspective and framework. It also explores the interrelationships between different types of social influence and job stress dimensions to fill gaps in academic literature. A quantitative cross-sectional study. Five hospitals in Taiwan that had implemented AI solutions were selected using purposive sampling. The scales, adapted from relevant literature, were translated into Chinese and modified for context. Questionnaires were distributed to nurses via snowball sampling from May 15 to June 10, 2023. A total of 283 valid questionnaires were analysed using the partial least squares structural equation modelling method. Conformity, obedience and human-machine trust were positively correlated with behavioural intention, while compliance was negatively correlated. Perceived job stress did not significantly affect behavioural intention. Compliance was positively associated with all three job stress dimensions: job uncertainty, technophobia and time pressure, while obedience was correlated with job uncertainty. Social influence and human-machine trust are critical factors in nurses' intentions to adopt AI technology. The lack of significant effects from perceived stress suggests that nurses' personal resources mitigate potential stress associated with AI implementation. The study reveals the complex dynamics regarding different types of social influence, human-machine trust and job stress in the context of AI adoption in healthcare. This research extends beyond conventional technology acceptance models by incorporating perspectives on organisational internal stressors and AI-related job stress. It offers insights into the coping mechanisms during the pre-adaption AI process in nursing, highlighting the need for nuanced management approaches. The findings emphasise the importance of considering technological and psychosocial factors in successful AI implementation in healthcare settings. No Patient or Public Contribution.

Modeling the Continuous Intention to Use Generative AI as an Educational Tool for EFL Learners among Vocational College Students in Guangzhou, China

This study aims to model the continuous intention to use generative AI (GenAI) as an educational tool among English as a Foreign Language (EFL) learners in vocational colleges in Guangzhou, China, by integrating the Technology Acceptance Model (TAM) and Self-Determination Theory (SDT). Data were collected from 419 vocational college students in Guangzhou enrolled in EFL courses. A structured questionnaire measured autonomy, relatedness, competence, perceived usefulness, and continuous intention. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that autonomy, relatedness, and competence significantly influence perceived usefulness, which, in turn, positively affects students' continuous intention to use GenAI. Furthermore, perceived usefulness mediates the relationships between the three independent variables (autonomy, relatedness, and competence) and continuous intention. The study is limited to vocational college students in Guangzhou, which may restrict the generalizability of the findings. Future research could expand the sample to different educational contexts. The findings provide valuable insights for educators and policymakers on how to enhance GenAI adoption in vocational education by fostering student autonomy, relatedness, and competence. This study extends TAM by incorporating SDT to explain both external and intrinsic factors influencing the continuous intention to use GenAI in educational settings, focusing on vocational students in a Chinese context.

Smartphone Usage Behavior And Technology Acceptance In Oil Palm Replanting

Replanting activities need support using information technology so that plantation business actors can access information related to plantations independently and accurately. This research analyzes smartphone usage behavior using a technology acceptance model approach among oil palm users. This research was conducted at the Karya Dharma III Village Unit Cooperative, Keranji Guguh Village, Koto Gasib District, Siak Regency. The sample taken in this research was 30 planters. The sampling technique in this research uses a snowball sampling technique, which is obtained through a rolling process based on the relationship between one respondent and another. Snowball sampling is a sampling method that uses initial illustration data to identify other illustrations that meet the criteria. Data analysis was carried out using a descriptive study based on a Likert scale. The final results of this research show that using smartphones among oil palm planters in Keranji Guguh Village as a medium to help search for and receive information for oil palm planters is classified as moderate, with an average score of 2.84. Smartphone use has become an alternative media planters use to search for information on supporting oil palm rejuvenation activities, land clearing, planting spacing patterns, using superior seeds, and plant maintenance replanting.

Mediating effect of ambiguity tolerance in automated writing evaluation research model

In light of the advancement of generative artificial intelligence (GenAI) technology-empowered automated writing evaluation (AWE) system represents a revolutionary paradigm at the forefront of mobile assisted English learning (MAEL). Numerous empirical studies have been carried out to test the efficacy of automated writing corrective feedback in writing assistance. However, it has seldom been investigated from the cognitive stance of AWE technology enhanced embodied learning. Embodied cognitive linguistics intensifies that learning experience is enhanced in the process of conceptualizing the empirical world. Therefore, the current study explores technology characteristics and individual characteristics incorporating the psychological construct of ambiguity tolerance. Emanating from psychology, ambiguity tolerance describes people’s preponderance to manage uncertainties and unpredictable challenges in the learning process. This study utilized the partial least square structural equation modeling (PLS-SEM) method to analyze 679 valid questionnaire responses via SPSS 29 and SmartPLS 4. The results elucidated that the AWE research model incorporating the technology acceptance model (TAM model), task technology fit model (TTF model), and individual characteristics could predict the user’s adoption of AWE software in the completion of writing tasks. Moreover, ambiguity tolerance functions as an effective mediator in the GenAI technology-empowered automated writing evaluation research model. This study provides technical implications for AWE developers to design AWE software suitable for individual characteristics. Future research could combine qualitative research methods with multivariant statistical approaches to meticulously investigate the interaction of literacy cultivation and emotional intelligence in the utilization of AWE technology for academic purposes in the GenAI era.

Psycho-social drivers influencing the adoption of asynchronous EdTech tools: a gendered perspective

PurposeThe purpose of this study is to explore a gendered perspective on how learners' intrinsic psychological motivators: valence, technology-innovativeness, self-development and self-efficacy as well as extrinsic social and institutional motivators, such as social norms and management commitment, collectively influence learners' behavioral intention to adopt asynchronous EdTech tools such as MOOCs.Design/methodology/approachA theoretical model was developed by integrating insights from social cognitive theory (SCT) and the technology acceptance model (TAM). Data were collected from 622 Indian college students across different academic levels who had enrolled in at least one MOOC. Data analysis was performed using covariance-based structural equation modeling (CB-SEM). The bootstrapping method using IBM AMOS 23.0 software was adopted further for moderation analysis.FindingsThe study found that while intrinsic drivers were positively associated with behavioral intention, extrinsic drivers had a limited influence. The results of the moderation analysis showed that gender significantly influenced the relationship between self-development and perceived usefulness as well as the relationship between valence and perceived usefulness. Our study’s findings represent a significant contribution to theoretical advancements, indicating a notable shift in students' learning emphasis from social interactions to self-directed approaches. These results align closely with the principles of connectivism within the heutagogy theory framework, underscoring learners' responsibility in shaping their learning journey.Practical implicationsOur study findings hold significant practical implications for future applications. Based on our study’s findings on the positive impact of self-development and self-efficacy, it is crucial to offer structured and interactive learning options for guided experiences. Integrating digital skills training into MOOC curricula can enhance engagement across diverse learner levels, given the significant predictive power of technology innovativeness. Furthermore, emphasizing the benefits of MOOC certifications, such as career advancement or academic recognition, can increase their appeal and perceived value, considering the significance of “valence” as an influential factor.Originality/valueAsynchronous EdTech tools, notably MOOCs, have emerged as potent catalysts for social change, providing unparalleled accessibility, flexibility and avenues for lifelong learning. Our study pioneers an investigation into the impact of valence and technology innovativeness on learners' perceptions, significantly influencing their willingness to adopt MOOCs positively. By exploring nuanced sociological dynamics across diverse societies, our research underscores the necessity of customizing EdTech solutions to encompass diverse gender perspectives.

Factors Influencing ICT Usage in the Healthcare Management System at Government Hospitals in Tanzania: A Case of Kilwa Road Police Hospital

This study assesses the factors influencing Information and Communication Technology (ICT) usage in healthcare management systems at government hospitals in Tanzania, with a specific focus on Kilwa Road Police Hospital. The study aims to: examine the extent to which ICT infrastructure availability influences ICT usage in healthcare management systems; determine the influence of staff awareness on ICT usage at Kilwa Road Police Hospital; and investigate the influence of management support on ICT usage in healthcare management systems at the hospital. The study was guided by the Technology Acceptance Model (TAM) and Resource-Based Theory (RBT) and employed a descriptive research design. Systematic sampling was used to select 162 respondents from a target population of 272 staff members. Data was collected through questionnaires and analysed using both descriptive and inferential statistics. Descriptive statistics included frequencies and percentages, while inferential statistics utilized multiple regression analysis. The findings reveal that the availability of necessary hardware and software is significantly and positively related to the effective utilization of ICT in healthcare management systems at Kilwa Road Police Hospital. Additionally, the level of staff awareness was identified as a crucial factor influencing ICT usage. The relationship between hardware and software availability and ICT utilization was statistically significant (p < 0.05), highlighting its importance in enhancing healthcare management systems. Furthermore, management support was found to play a significant role in ICT usage for healthcare management at Kilwa Road Police Hospital. The study concludes that ICT infrastructure, staff awareness, and management support are critical factors influencing ICT usage in healthcare management systems at Kilwa Road Police Hospital. It recommends that the hospital's management ensure the continuous availability of ICT infrastructure to sustain effective healthcare management systems.

Assessment of Farmers’ Acceptance of Intelligent Agriculture System Using Technology Acceptance Model

Assessment of Farmers’ Acceptance of Intelligent Agriculture System Using Technology Acceptance Model

Exploring the Impact of Consumer Information Search on Communication Product Choice in a Multi-channel Shopping Environment Using TAM Model

In the era of ubiquitous technology and information accessibility, multi-channel shopping has emerged as a prevalent consumer purchasing mode. This diversified shopping landscape presents consumers with an array of shopping channels and product options, profoundly influencing their shopping behaviors and decision-making processes, particularly in the realm of information search. This study delves into the impact of consumer information search behavior on communication product choice within a multi-channel shopping environment, employing the Technology Acceptance Model (TAM) as the theoretical framework. The findings unveil a significant correlation between consumers' acceptance of various shopping channels and their information search behavior, which in turn shapes their communication product choices. Notably, consumers' perceptions of ease of use, information richness, and transaction security associated with shopping channels influence their channel acceptance, subsequently impacting their communication product choice behavior. These insights hold valuable implications for companies in crafting more effective marketing strategies and promotional plans, while also contributing to academic discourse on consumer behavior and the application of the Technology Acceptance Model.

Factors influencing the adoption of electronic identity in Nigeria

Despite its benefits, adopting electronic identification in Nigeria has been slow. This study aims to identify the factors influencing electronic identification adoption in Nigeria using the Technology Acceptance Model and self-determination theory as bases. The model was expanded to include digital literacy, access to information and communications technology, perceived credibility, and trust. A total of 692 responses were collected using a questionnaire distributed using convenience sampling. The data was analysed using partial least squares structural equation modelling. The findings indicate that the strongest factor affecting the adoption of electronic identification is perceived credibility, followed by perceived usefulness and perceived ease of use. Furthermore, electronic identification adoption is also predicted significantly by digital literacy, trust, and perceived autonomy. However, access to information and communications technology was found to have no significant impact on electronic identification adoption, while perceived cultural influence had a negative effect. These findings provide insights into the factors influencing electronic identification adoption in Nigeria and suggest strategies to increase adoption rates.

Validation of the Turkish Version of the Professional Fulfillment Index

Introduction: Clinician burnout represents a significant occupational hazard among physicians, with a notably high prevalence among emergency physicians. The Stanford Professional Fulfillment Index (PFI) was developed to comprehensively assess various aspects of doctors’ work experiences, including professional fulfillment. In this study we aimed to validate the Turkish version of the PFI (T-PFI), a 16-item instrument designed to measure physicians’ professional fulfillment and burnout. Methods: In this cross-sectional study, we validated the T-PFI in two phases. The initial phase involved translating and culturally adapting the original PFI into Turkish. We evaluated the content validity of the translated version using item and scale content validity indices (I-CVI and S-CVI, respectively). The validated T-PFI was then distributed among a broad cohort of emergency physicians via an online survey to further assess its reliability and validity. The assessment tools included Cronbach α, confirmatory factor analysis, and content validity indices. Results: Of 1,434 physicians who were sent the survey, 425 fully completed it (29.6%). There was an almost equal distribution of 215 females and 210 males. Only 9.6% of the participants reported high levels of professional fulfillment, whereas a significant majority (79.1%) were susceptible to burnout. The Cronbach α values for the professional fulfillment and overall burnout scales were 0.87 and 0.90, respectively. The content validity was confirmed by I-CVI values exceeding 0.80 and an S-CVI/average relevance of 0.92. The confirmatory factor analysis demonstrated an acceptable model fit after adjustments. Conclusion: The T-PFI is a reliable and valid tool for assessing professional fulfillment and burnout among emergency physicians in Turkey. Effective interventions to mitigate burnout are essential to improve physician well-being in Turkish healthcare settings.

Using the Technology Acceptance Model (TAM) to Study the Relationship between Teachers’ Behavioral Intention to use A Data Projector and Some Other Variables

The present study focuses on Using the Technology Acceptance Model (TAM) to study the relationship between teachers’ behavioral intention to use a data projector and some other variables and highlighting the extent to which the TAM is applicable. A random sample consisting of 6480 teachers was randomly selected for the study. For data collection, the author used a questionnaire, which was derived from relevant literature. The employment of Data Show Projectors in teaching Mathematics is influenced by a variety of factors, which chiefly include what is known as computer anxiety (abbreviated as CA). The study shows that CA has a negative effect on PE. Moreover, results of the study also show that there is a positive correlation between actual use (abbreviated as AU) and intention to use (abbreviated as IU). However, results show that perceived usefulness (abbreviated as PU) is not significantly correlated with IU. This means that teachers are more interested in how easy the use of projectors is to them, as opposed to the extent to which it is useful in their work. The study proposes an expansion of the TAM model that takes into consideration the contexts of AU, IU, PU, PE, and CA. Findings show that the proposed TAM model expansion shows positive correlations with AU, IU, PU, PE, and CA. The expanded model shows success in achieving the research objectives. The present study is a contribution to the research efforts for supporting the adoption of projectors in mathematics classes.

Lessons learned from designing an open-source automated feedback system for STEM education

AbstractAs distance learning becomes increasingly important and artificial intelligence tools continue to advance, automated systems for individual learning have attracted significant attention. However, the scarcity of open-source online tools that are capable of providing personalized feedback has restricted the widespread implementation of research-based feedback systems. In this work, we present RATsApp, an open-source automated feedback system (AFS) that incorporates research-based features such as formative feedback. The system focuses on core STEM competencies such as mathematical competence, representational competence, and data literacy. It also allows lecturers to monitor students’ progress. RATsApp can be used at different levels of STEM education or research, as it allows the creation and customization of the educational content. We present a specific case of its implementation in higher education, where we report the results of a usability survey (N=64), using the technology acceptance model 2 (TAM2), to evaluate the user experience of undergraduate students. Our findings confirm the applicability of the TAM2 framework, revealing that factors such as the relevance to the course of study, output quality, and ease of use significantly influence the perceived usefulness. We also found a linear relation between the perceived usefulness and the intention to use, which in turn is a significant predictor of the frequency of use. Moreover, the formative feedback feature of RATsApp received positive feedback, indicating its potential as an educational tool. Furthermore, as an open-source platform, RATsApp encourages public contributions to its ongoing development, fostering a collaborative approach to improve educational tools.

Uso y aceptación del video como estrategia para mitigar el plagio

The present research aimed to determine the use and acceptance of video in the self-creation of assignments or evidence of learning as a strategy to mitigate plagiarism. This research adopted a mixed design, with an experimental, exploratory, and descriptive scope that reflects an innovative approach to meet this challenge. A non-probabilistic sample was considered, comprised of students in their first semester of higher education in the subject of Introduction to Programming at a public university in Mexico. The participants were divided into an intervention group and a control group. The acceptance of the use of the implemented strategy was evaluated using the Technology Acceptance Model and the results revealed the viability and usefulness of the strategy since the students in the intervention group stood out in the creation of their assignments compared to the control group. There was a positive and strong relationship between academic performance and the perceived usefulness of the strategy. We conclude by emphasizing the importance of teachers promoting the active role of students in the development of their work, to promote authentic learning and guarantee educational quality.

The Perception of Consumer Behaviors in Subscription Platforms for Surplus Food Restaurants-An Analytical View of the Technology Acceptance Model.

Subscription services have become popular in recent years, breaking the traditional business model of one-time payment and prompting operators to build long-term loyal relationships with their customers. As smartphones are popular in Taiwan and the Taiwanese have a high acceptance of new technologies, is it possible for domestic restaurants to reach a win-win situation for both consumers and restaurant operators and to reduce food waste through subscription services? The Technology Acceptance Model was used in this study to explore consumers' perceived usefulness, perceived ease of use, and attitudes toward restaurant subscription platforms, with two variables, new environmental paradigm and environmental behavior, added to probe the relations with intention to use. This study was conducted by convenience and snowball sampling, and the subjects were consumers eating out. A total of 400 questionnaires were collected and 369 valid ones were returned, with a response rate of 92.25%. The results show that perceived usefulness, perceived ease of use, new environmental paradigm, environmental behaviors, and attitude toward using have significant positive effects, and attitude toward using has the same effect on intention to use. In addition, attitude toward using has a mediating effect on perceived usefulness, new environmental paradigm, environmental behavior, and intention to use. Finally, it is expected that the results of this study can be used as a reference for restaurant operators to adopt subscription services in order to build long-term and stable relationships with consumers. Furthermore, new entrepreneurs can also evaluate the feasibility of building a subscription platform like this one, which can provide a convenient and economical option for consumers dining out, as well as reduce food waste.