The direct production of no-carrier-added (NCA) 6.02 h 99mTc and of 66 h 99mMo using proton beams on natural Mo targets was investigated. The major objective of this work was to evaluate the potential of utilizing high-intensity proton accelerators as a supply source of 99mTc and 99Mo for use in diagnostic nuclear medicine. The excitation functions for the production of the directly-made 99mTc via the 100Mo(p, 2n) 99mTc ( Q = −7.85 MeV) reaction, and of its parent 99Mo via the 100Mo(p, pn) 99Mo ( Q = −8.30 MeV) and 100 Mo(p, 2 p) 99 m Nb(15 s) → 99 Mo (Q = −11.14 MeV) reactions, were measured the 68-8 MeV energy range. Single and cumulative yields for 99mTc and 99Mo, and for other Tc, Mo, Zr, Nb and Y radiocontaminants were also determined. The prospects of integrating the use of enriched 100Mo targets with high-intensity, dual beam, H − accelerators was analyzed. The potential of this combined method to replace or complement the current reactor-based supply sources of 99Mo→ 99mTc generators, is also discussed. Finally, a brief analysis is made on the potential use of this combined technology to support the anticipated expansion of nuclear medicine in developing nations.