Abstract
With rapid technology developments and the convenient and fast pace of life in recent years, many people are using disposable products, which cause environmental and ecological damages. A variety of eco-friendly menstrual products have been launched on the market, and “menstrual pads” now have a large market share in Taiwan’s menstrual product industry. This study interviewed experts and collected questionnaires for qualitative and quantitative investigation and analysis. The results show that women have positive and open concepts regarding sustainability, as well as a good understanding of their body and are very interested in the performance and usage efficiency of products. The results also indicate that consumers purchase based on their lifestyles; most women collected enough product information before purchasing while overcoming the difficulties in dealing with the environment and learning to adapt them, and the majority of consumers attach importance to comfort, volume, and duration of blood absorption. The results suggest that the government and private enterprises should increase and improve sanitation education and sanitary facilities and guide the approach and serve as an important reference index for the promotion of eco-friendly menstrual products for environmental benefits.
Highlights
Regarding their concerns about the use of such products, women decided to purchase eco-friendly menstrual products based on their needs in life; in order to meet the needs of different female groups during menstruation and improve their willingness to purchase and use the products, the products should be promoted according to consumers’ lifestyles [36,37,47]
Those seeking new information and trends were curious about trends, paid close attention to new information, had a basic sense of identity with eco-friendly menstrual products, attached importance to the value attached to the products, including the ecofriendly characteristics and concept of the products, and broke the established impression of feeling discomfort during menstruation
As they valued the strength of eco-friendly menstrual products to solve the inadaptability of menstrual pads, the use of the products did not stop them from purchasing the products
Summary
Publisher’s Note: MDPI stays neutral with regard to jurisdictional claims in published maps and institutional affiliations. With the rapid development of science and technology in recent years, people are changing their lifestyle to mass manufacturing, mass consumption, and mass waste, which causes ecological and environmental damages. With the outbreak of COVID-19 in 2020, the importance of environmental sustainability is being recognized. The United Nations has proposed 17 goals for the sustainable development of a broad vision and called for forward-looking actions
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