Why Entrepreneurial Competencies Are Essential for Business and Management Specialists in the Digital Economy Age?

Abstract

The study identifies the need to develop the entrepreneurial competencies of specialists in business and management in the digital economy age and reveals the understanding of opportunities and risks of the digital transformation of the economy. It provides a theoretical framework, based on a scientometric analysis of publications on digital economy with VOSviewer Software and an extensive literature review, emphasizing the necessity of entrepreneurial competencies in the digital economy. The results of the exploratory qualitative study show how undergraduate students in management and business explain what digital economy is and who is the manager in the digital age, and explain opportunities and threats that they associate with the digital transformation. The paper discusses the results and major problems concerning the students’ perception of the digital economy and a manager in the digital context. This study contributes to the research that focuses on the development of management and entrepreneurship in the digital economy.