Abstract

The article is an attempt to present the response drawn in the Arabic independent media by the world discussion on the figure of the Swedish climate activist Greta Thunberg, Time magazine’s Person of the Year for 2019. Using the tools for discourse analysis, the research focuses mainly on the way the activist’s image is created in the context of the social role assumed by the Internet press media as news publishers, covering the plane of language, transmitting ideas and social interactions. Articles from the Moroccan Internet journal Hespress (for several years one of the most often visited website among the Moroccan e-community), come from the period from 27 September to 29 December 2019, were used as the research material.

Highlights

  • This article is a brief analysis of the media discourse on the figure of Greta Thunberg appearing on in the Moroccan Internet journal Hespress and an attempt to answer the question whether the above-mentioned world discussion has drawn any response in the Arabic media, and if so, what this response is

  • The independent portal hespress.com, established in 2007 in two language versions, Arabic and French,1 in 2017 appeared among four Moroccan websites which for the first time found themselves at the top of a ranking of the most frequently visited websites (Examens De L’OCDE Sur La Gouvernance Publique 2019: 91)

  • The conclusions presented in the final part show the dynamics of the image development of the Swedish activist and raise the issues of the presence of Moroccan media in the global climate discourse, at the same time being an attempt at analysis of the role, potential intentions and pragmatic goals of the publisher of Hespress.com as the sender of the message

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Summary

STUDIA HUMANISTYCZNE AGH

WHO IS GRETA THUNBERG? ECHOES OF THE WORLD CLIMATE DISCUSSION IN THE DISCOURSE OF MOROCCAN INDEPENDENT MEDIA. The article is an attempt to present the response drawn in the Arabic independent media by the world discussion on the figure of the Swedish climate activist Greta Thunberg, Time magazine’s Person of the Year for 2019. This article is a brief analysis of the media discourse on the figure of Greta Thunberg appearing on in the Moroccan Internet journal Hespress (https://www.hespress.com/) and an attempt to answer the question whether the above-mentioned world discussion has drawn any response in the Arabic media, and if so, what this response is. The conclusions presented in the final part show the dynamics of the image development of the Swedish activist and raise the issues of the presence of Moroccan media in the global climate discourse, at the same time being an attempt at analysis of the role, potential intentions and pragmatic goals of the publisher of Hespress.com as the sender of the message

OFFICIAL CLIMATE POLICY OF MOROCCO
ICON OF THE CLIMATE
GRETA AND HER OPPONENTS
Findings
CONCLUSIONS
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