Abstract

Social Media, Facebook in particular has been found to create the illusion of socialization without actual communication. While making new friends is hard for most people, use of social media has been said to make this even harder as people are no longer making the effort to have friendships offline due to the ease of having them online. With advancement in technology, we have seen social media and mobile phones converge through the now famous mobile platform WhatsApp. WhatsApp is a mobile messaging platform which allows anyone with the application to message each other free and very fast. In Kenya, the use of WhatsApp has caught up very fast. Guided by the Relational Dialectics theory, Media System Dependency theory and Strong and Weak Ties theory, this study sought to find out how popular WhatsApp is among Kenyan youths is and how the use of WhatsApp is influencing friendships by employing convenience sampling.

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