Abstract
The article describes the essence of investment, which is a key factor in economic development, highlights the current state of investment attractiveness of Ukraine. Attracting long-term international investments, their promotion is one of the priorities of economic policy. In the economy of Ukraine, there is a problem of lack of investment resources and lack of favorable conditions for their accumulation, imperfect assessment of the internal potential of national savings, the capacity of financial institutions for investment transformation of resources, features of investment regulation in changing economic relations. The general principles of investment policy and the main components of investment attractiveness are proposed, thanks to which a stable inflow of investments into the country is ensured. The course of modern political processes, goals and priorities for improving the investment climate in Ukraine, which negatively affect the international investment attractiveness, has been established. The dynamics of foreign direct investment in Ukraine, their structure by type of economic activity and the distribution of direct investment by investor countries are presented and analyzed. It was revealed that in 2019 the Ukrainian economy received investments from Cyprus, the Netherlands, Switzerland, Germany, and promising industries for international investment are agriculture, industry, energy, wholesale and retail trade, information technology and infrastructure, financial corporations. and insurance activities. A number of indices are proposed that determine the investment attractiveness of countries, investment confidence. The rating of investment attractiveness of Doing business-2020 is substantiated, where Ukraine has improved its positions compared to last year.
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