Abstract

The development of social media globally in the world today is increasing. This is because internet access is increasingly affordable and spread to remote areas and the access costs are getting cheaper to use it. One of the implications of this is the increase in the use of social media which is increasingly and commonly used by humans, including among children. The ease of accessing the internet greatly impacts on information that is so fast and easily spread and received by anyone. This study was written to describe the effect of viral songs on children's listening skills. Specifically, as a material to identify children's listening skills after hearing the viral song, and analyze the influence of viral songs on listening skills. Basically, the development of social media will facilitate human social life. Children who are active in social media are likely to see things that are viral, for example through video songs. Although the viral song is generally only suitable for consumption for adults, but the development of technology. elementary age children can access from anywhere so that it can affect listening skills. This research uses a qualitative descriptive approach that describes the situation presented in the form of narrative descriptions by conducting observations and interviews. The results of this study found that viral songs can affect children's listening skills.

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