Abstract
The article analyzes the position of the pop art in Kazakhstan, provides a brief excursion into the history of the formation of pop art, raises the problems associated with the positioning of the pop art or modern mass musical culture in connection with the tendency to rough and somewhat non-aesthetic commercialization. The questions of the existence of pop music and its role in the formation of a passive, uncritical perception of such a culture among the broad masses are raised, which leads to the possibility of manipulating the masses. The chronological-descriptive method in outlining the main milestones of the formation of the stage refers to the question of the perspective of the question of the general position of the stage in Kazakhstani society. One of the aspects of the article is connected with the methods of interaction of the media with various genres of musical mass culture, as well as the work of most producers who do not possess the skills of aesthetic perception of music.
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