Abstract

AbstractThe disequilibrium theory suggests restricting a behavior below baseline levels will induce response deficit and make that behavior a more impactful reinforcer. This reinforcement principle was incorporated into a behavior change project for eight students, where the instrumental behavior was homework, and the contingent behavior was social media (SM) access. Students self‐selected their level of SM access deficit and completed both a baseline and treatment phase during the first 8 weeks of an undergraduate learning and behavior course. Most students increased daily homework rates during treatment relative to baseline, although the average increase was not statistically significant. Daily SM rates were significantly decreased during treatment relative to baseline, which was evidence of response deficit. Students rated the behavior change project high on most social validity measures. These results indicate that behavior change projects based on the disequilibrium theory are a viable way to induce changes in socially significant behaviors.

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