User Perception of Social Networking Sites in the University of Swaziland

Abstract

Internet has experiences tremendous growth in today's world and social networking sites have become highly significant in our lives. The present comparative study between the students of Agriculture and Health Science concentrate more precisely on the students who come to the library. The research explores how the students create identity for themselves in the virtual world and how they relate to others online. It analyzes the cultural differences from the youth perspective and discusses whether social networking sites isolate youngsters from the society or help them to build relationships; the participation in these sites is also explored. The study is based on a survey. Students completed a questionnaire which assessed personal use of social media when communicating with friends and family. The findings disclosed that social networking is gaining popularity among them. Facebook is the most popular and used social networking site followed by WhatsApp and Google plus.