Abstract
This article addresses public attitudes toward the possible introduction of transgenic salmon for human consumption. We draw on data from a deliberative public engagement in British Columbia, Canada, in which participants discussed the social and ethical implications of salmon genomics. One conclusion of this public deliberation was a call for mandatory labeling of transgenic salmon (if approved for consumption). We present a qualitative analysis of the discussions leading up to this conclusion. We identify four themes that characterized these discussions: call for labeling as an expression of distrust; labeling and control; call for labeling as a request for transparency; and labeling to gain acceptance of genetically modified (GM) foods. Our aim is to better inform academic and policy debates on GM food labeling through the considered input of a lay public. Our analysis suggests that the issue of labeling, with underlying public concerns, is currently inadequately addressed in Canada's regulatory frameworks.
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