Twitter diplomacy as an instrument of foreign policy communication

Abstract

Currently, social networks are increasingly being used as an effective medium for public diplomacy. The article is devoted to the consideration of the phenomenon of Twitter diplomacy and its role in the foreign policy of most countries of the world. The events of recent years show that Twitter has not only become a new tool in diplomatic activity, but also changed the way the diplomatic processes themselves are perceived. Diplomats and world political leaders have begun to understand the benefits of some of Twitter's services and capabilities to maintain the most favorable relationships in a networked public space. Thanks to Twitter, the relationship between social networks and diplomacy began to transform into a dynamically developing modern phenomenon, showing that social networks can play both negative (Twitter revolutions, social instability, the formation of negative public opinion, etc.), and a positive important role in building favorable relations and ensuring peace between peoples. Therefore, Twitter today remains the most popular social network for world political leaders and foreign ministries of several countries.