Abstract
Corporate employees like to save the time they spend commuting to work. However, public transport in many emerging cities is not scheduled. Only big enterprises can afford scheduled staff buses. Rideshare services (e.g., Uber, Lyft, Pathao) can be a good alternative but are not affordable for every individual. This study aims to design a group rideshare service as a sustainable alternative for potential employees. For that purpose, it is important to know their commuting pattern. A survey was carried out on 314 employees of 20 Small and Medium Enterprises (SMEs) working in one office complex. This paper reports their current travel pattern in terms of distance, cost, time, and mode of transportations to measure their potentiality to use a group rideshare service uniquely designed for a work commute. This paper recommends that employees living within a distance of 2.5–15 km, currently using motorized vehicle for their work commute, who can spend $40 USD a month for work commute and agree to a mutually-determined commuting schedule are the most fitting potential users for an effective and financially sustainable rideshare service for the studied community. The same methodology can be used to obtain the potential ride share users to design a ride share model for other similar communities.
Highlights
The demand of mobility is increasing as more people are actively engaging in economic activities in emerging cities [1]
This paper investigated the travel patterns of 314 Small and Medium Enterprises (SMEs) employees to design a financially viable ridesharing service for them
It reports their travel behavior in terms of the mode of transports, distance, and travel expense pattern. It investigated their attitude towards using a rideshare service for their work commute
Summary
The demand of mobility is increasing as more people are actively engaging in economic activities in emerging cities [1]. People with disabilities and special needs are actively participating in the economic wave. Because of the increasing awareness among people regarding sharing resources to conserve resources, people are making changes in lifestyle like not owning a private car in favor of shared mobility services [2]. With easier and wider access to information through the internet, and integration of transport information on the internet, ride-sharing services have become a popular mode of urban transport around the world, including in developing countries. The existing services are yet to become an attractive transportation mode among office goers for their regular work commute, especially in developing countries
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