Abstract
Within an increasingly polarized media environment, transgender inclusion within sport has become a political wedge issue and, accordingly, a newsworthy topic. This study adds to the literature on media representation of transgender athletes by focusing on coverage within five women’s sports media outlets. Through a critical discourse analysis of 190 media artifacts, this study considers how the outlets discursively construct transgender and nonbinary athletes and engage in conversations around transgender inclusion within sport. Findings show that women’s sports media outlets foreground the legality of transgender athletic participation and the humanity of transgender athletes. Moreover, the outlets are understood here as a counterpublic where media organizations embrace an explicitly activist stance.
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