Trading Books

Abstract

This monograph offers a systematic overview of international book markets and looks at the structures behind the global flow of book content. The author combines detailed facts and numbers on the global business of books with fundamental knowledge of the book publishing industry and complements them with new empirical findings. She focuses especially on book fairs and their role in the industry, presenting her findings from field research conducted at Frankfurt Book Fair and Bologna Children’s Book Fair. The book also provides an outlook on the book industry in times of the Corona crisis. This overview will appeal to everybody who is interested in familiarising themselves with the book publishing industry, including from a global perspective and with regard to new (digital) trends and developments.