Trademark Text Recognition Combining SwinTransformer and Feature-Query Mechanisms

Abstract

The task of trademark text recognition is a fundamental component of scene text recognition (STR), which currently faces a number of challenges, including the presence of unordered, irregular or curved text, as well as text that is distorted or rotated. In applications such as trademark infringement detection and analysis of brand effects, the diversification of artistic fonts in trademarks and the complexity of the product surfaces where the trademarks are located pose major challenges for relevant research. To tackle these issues, this paper proposes a novel recognition framework named SwinCornerTR, which aims to enhance the accuracy and robustness of trademark text recognition. Firstly, a novel feature-extraction network based on SwinTransformer with EFPN (enhanced feature pyramid network) is proposed. By incorporating SwinTransformer as the backbone, efficient capture of global information in trademark images is achieved through the self-attention mechanism and enhanced feature pyramid module, providing more accurate and expressive feature representations for subsequent text extraction. Then, during the encoding stage, a novel feature point-retrieval algorithm based on corner detection is designed. The OTSU-based fast corner detector is presented to generate a corner map, achieving efficient and accurate corner detection. Furthermore, in the encoding phase, a feature point-retrieval mechanism based on corner detection is introduced to achieve priority selection of key-point regions, eliminating character-to-character lines and suppressing background interference. Finally, we conducted extensive experiments on two open-access benchmark datasets, SVT and CUTE80, as well as a self-constructed trademark dataset, to assess the effectiveness of the proposed method. Our results showed that the proposed method achieved accuracies of 92.9%, 92.3% and 84.8%, respectively, on these datasets. These results demonstrate the effectiveness and robustness of the proposed method in the analysis of trademark data.