Abstract

ABSTRACT Evidence on how journalistic role performance changes in time and in relation to which factors is largely missing. This study investigates the presence of civic, infotainment, and service roles in the news, and examines whether their presence varies in time given the worsening economic conditions on the press market and changes in ownership type. A longitudinal content analysis of a representative sample of news (N = 1871) published in four Czech quality dailies during three year-long periods (i.e., 2006–2007, 2011–2012, 2016–2017) was conducted. Bivariate analyses showed that the presence of the roles varied in time for all of the newspapers but to a relatively small extent. Ridge logistic regressions revealed that the presence of all three audience-related roles was associated with specific dailies and ownership types, but not with worsening economic conditions. As compared to privately-owned newspapers, likelihood for the presence of the service role was bigger in corporate-owned newspapers, and for the civic role it was bigger in oligarchic-owned newspapers. The findings suggest that corporate-owned dailies responded to worsening economic conditions by preferring a service role rather than an infotainment role, and that the effects of oligarchic ownership on journalism practice are complex and far from being straightforward.

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