“This Virus is a Common Threat to All Humans”: Discourse Representation of COVID-19 in Selected Newspaper Editorials

Abstract

Existing studies on viruses with bias for COVID-19 have mainly been carried out from non-linguistic fields. Linguistics-related studies have not examined the media representation of COVID-19 since it is a recent development. This study, therefore, identifies the representational strategies, discourse structures and discourse strategies deployed by selected newspapers in representing COVID-19 and associated participants. Data were retrieved from selected COVID-19-related editorials from four purposively selected countries and continents across the world: New York Times (USA, North America), The Guardian (UK, Europe), China Daily (China, Asia) and The Punch (Nigeria, Africa), published in the early periods of the pandemic, and precisely from January 1 – March 31, 2020. Guided by aspects of van Dijk’s socio-cognitive model of critical discourse analysis on ideological discourse structures, data were quantitatively and qualitatively analysed. The newspaper editorials unusually converged to negatively represent an issue – COVID-19 – because it is largely negatively viewed by all. Ten representational strategies (like economic cankerworm, threat to humans, common enemy), six discourse strategies (like demonising, criminalising, condemnation) and twelve ideological discourse structures (like Actor Description, Authority, Burden) and different participant representations and roles (like solver, potential super spreader) were identified in the study. The newspapers largely set the agenda on the negative representation of the virus and its potential havoc on all facets of human endeavours, thereby giving emotional and informational appeal to all to join hands in earnestly silencing the epidemic. Keywords: COVID-19, media representation, newspaper editorials, discourse strategies, discourse structures