THEORETICAL ASPECTS OF THE STATE STRATEGIC MANAGEMENT OF THE DEVELOPMENT OF RURAL AREAS

Abstract

This article explores the theoretical underpinnings of state strategic management in the development of rural areas, emphasizing the integration of modern management theories with rural development initiatives. It critically examines various strategic management models and adapts them to the unique challenges and opportunities present in rural settings. The purpose of this article is to research and improve the theoretical aspects of state strategic management of the development of rural areas. The methodological basis was system, process, synergistic, institutional approaches during the research. In the research process, general scientific methods were applied: dialectical, deduction, induction, monographic; a set of economic methods, including economic analysis and synthesis, expert, statistical methods of structural and dynamic analysis, index method, method of point assessment, cognitive modeling and scenario forecasting. The classification of the planning stages of the rural territory development strategy has been improved, which, unlike the current one, provides for the following stages, namely: determination of the goals of the rural territory development (during its formation, the qualitative parameters of the habitat are established and the list of quantitative and qualitative benchmarks for the economic development of the rural territory is approved); analysis of the external environment (the main socio-economic indicators are evaluated: the total GDP, the state of the investment environment and the level of development, the presence of various threats, the level of inflation and prospects for economic growth); compiling a portfolio of the rural area; directions of rural area development; planning (identification of features of the rural area); strategy development and its implementation; the final analysis of the effectiveness and efficiency of the planned planning process (implemented after the completion of all activities provided for in the strategy). The interpretation of the essence of the state strategic planning of rural areas has been further developed, which should be understood as the activity of developing a strategy for the socio-economic development of areas with the aim of ensuring their sustainable development, which is manifested in increasing the competitiveness of rural areas, which is based on investment attractiveness, expanding production in compliance with ecological - socio-economic security.