Abstract

Darshan—the act of seeing the divine in an image—is an important form of worship for most Hindus. Darshan is now available via the Internet. In this article I consider the possible significance of online darshan for the important Jagannath Temple in Puri in the Indian State of Orissa and for devotees of the Hindu god Jagannath who resides there. From this case study I conclude that online darshan does not necessarily bring about a decline in the importance of temples and their deities. This challenges those globalisation theorists who claim that local sites decline in importance as a result of advanced communications technologies and instead supports Roland Robertson's theory of ‘glocalization’. I further conclude that despite this, online darshan is an important development for devotees of Jagannath, because it allows access to the deity which may previously have been difficult or even impossible for most of the year. I also consider online darshan in general and suggest that the glocalization processes that it is giving rise to are worthy of future research.

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