Abstract
There has been a significant increase in the use of social media and the volume of personal information provided on social networking websites. As such, social media has the potential for a variety of uses by businesses, including insurers. As the use becomes more widespread, insurers must navigate the rapidly evolving legal and regulatory landscape as well as understand the constantly changing outlets and tools available. Recently, the National Association of Insurance Commissioners (NAIC) adopted a document which provides the first official guidance on the use of social media for insurance companies. At the same time, a number of studies, reports, and commentary related to insurers’ use of social media have emerged. This study examines the use of social media by insurers and discusses potential legal and regulatory concerns.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
