THE USE OF ENGLISH IN INDONESIAN FILM TITLES: A HABITUS IN THE INDONESIAN POST-NEW ORDER FILM INDUSTRY

Abstract

The use of English in several Indonesian film titles is a reality that has been seen since the collapse of the New Order era in 1998. Aspects of social conditions and historical background led to the assumption that the use of English in several Indonesian film titles is related. Therefore, this study aims to prove this assumption by using qualitative methods and a phenomenological approach supported by literature studies in examining social conditions and historical contexts that encourage the birth of phenomena in the Indonesian film industry based on a cultural perspective by applying Bourdieu's habitus theory. emphasizes habitus as a historical product and the role of English in Indonesia after the collapse of the New Order era. The results of the study prove that the rapid development of Indonesian cinema, in terms of the use of English in a number of Indonesian film titles, cannot be separated from the historical context, globalization, and social conditions that underlie its emergence. Such a phenomenon then becomes a recurring habit in the Indonesian film industry which shows that habitus is a product of history. This is also a sign that departs from the increasing role of English in the post-New Order era, because there is no longer any control or restriction on the use of Indonesian under the pretext of uniformity and improvement of national identity.