Abstract
This article examines the rise of the UK Independence Party in Britain, and how this ‘revolution’ has been reported by mainstream news organisations. As a case study of the media and populism, UK Independence Party’s rise tends to confound rather than confirm some of the patterns and trends found in previous studies. There is little evidence that ‘media logic’ has worked to the party’s advantage and the recent increase in the intensity of media coverage of UK Independence Party is principally explained by the ‘political logic’ of its continued electoral advances, changes in communication policy, and a reorientation in the public relations strategies of the party and its opponents.
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