Abstract

The purpose of this paper is to defines the factors and the way which influence the evolvement of convention and exhibition industry cluster (CEIC for short). From the perspective of system dynamics, the author designed the system flow chart and SD Model to show how the different factors exert positive/negative influencing on the CEIC. The author used Vensim to stimulate the SD Model and to verify its validity and application value. The research shows the evolvement of CEIC is the result of combined strength which comes from both the external and the internal system, the supply factors of the internal system and the market demand from the external system are key strengths for the evolvement of CEIC system. The model had a high fitting precision and a good predicting ability .The research can be used practically and theoretically for the development of convention and exhibition industry (C&E industry for short).

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