Abstract
A new measure sensitive to differences in the importance that people ascribe to their social (group) and personal identities is described. The Social and Personal Identities (SIPI) scale distinguishes between the interpersonal level of self which differentiates the individual as unique from others, and the social identity level of self whereby the individual is identified by his or her group memberships. In contrast to perspectives that emphasize the context-dependence of self-conception, our measure was designed to capture individual differences in participants' readiness to categorize themselves using group and personal self-categories as measured by the degree of importance or centrality assigned to each. Factor and reliability analyses support the scale's stability as a two-factor structure with high internal consistency, and these factors are modestly correlated. Results from six studies substantiate the scale's criterion and construct validity.
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