Abstract

This research focuses on the mobilization of the role carried out by the Indonesian Tobacco Farmers Association (APTI) in an effort to improve the welfare of tobacco farmers in Temanggung Regency by using social movement theory with qualitative descriptive methods where primary data is obtained in direct interviews with respondents and sources who have valid and relevant information to find out the actual problems experienced by tobacco farmers especially in Regency Temanggung. Then the authors use secondary data to strengthen the validity of the data obtained by the researcher. The results of this study illustrate that tobacco control regulations are not entirely for public health but are used as a pretext in the nicotine market share, so far APTI has carried out various ways and strategies so that national-scale regulations can be changed or removed and the implementation of PP 109 in 2012 will not be applied in Temanggung. In addition to tobacco control regulations there are also classes of tobacco farmers in Temanggung so as to give birth to local capitalization and make the tobacco trade chain longer.

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