Abstract
The advent of social media platforms has caused many changes in humans’ daily lifestyle. One of the most significant changes is the way in which people participate in social and cultural events. Users' participation in social media platforms is continuously increasing. This has provided brands with new opportunities such as enhancing brand influence and understanding online users' reactions through user-generated content (UGC) analysis.We provide and describe a large-scale hashtag-based dataset of social media posts published on Instagram about the Big Four international fashion weeks in New York, Paris, Milan, and London. The dataset provides the data of the 2018 events and has a periodic and well-established structure.Moreover, we designed a two-stage platform for collecting such large-scale datasets related to long-running events based on relevant hashtags: In the first stage, the platform extracts all the posts, and in the second stage, it extracts the information about the authors of the posts.
Highlights
The role of social media in long-running live events: The case of the Big Four fashion weeks dataset
We provide and describe a large-scale hashtag-based dataset of social media posts published on Instagram about the Big Four international fashion weeks in New York, Paris, Milan, and London
We designed a two-stage platform for collecting such large-scale datasets related to long-running events based on relevant hashtags: In the first stage, the platform extracts all the posts, and in the second stage, it extracts the information about the authors of the posts
Summary
The dataset that we provide is composed of two comma-separated values CSV files: posts and user profiles authoring the posts. The resulting dataset comprises 905,726 posts and 171,078 correspondent unique user profiles. Details on their attributes are provided in the following lists:. #milanofashionweek2018, #milanfashionweekss18, #milanfashionweek, #mfwp, #milanfashionweek18, #mfw, #milanfashionweek2018, #milanofashionweek18, #cameramoda, #milanofashionweek, #mfwreporter, #mfwstreetstyle, #mfwadventures, #milanfw2018, #milanfw18, #milanofw18, #milanofw, #mfw2018, #mfwss2018, #mfwaw18, #wmfw, #mfwss18, #mfwf, #mfwfw18, #milanfw, #mfwlive, #mfw18 #pfwmenswear, #parisfashionweekmens, #pfw_post, #pfwstreetstyle, #pfwss18, #pfw2018, #pfwss2018, #pfwfw18, #pfwcouture, #parisfw18, #parisfw, #parisfwss18, #parisfashionweek, #parisfashionweek2018, #pfw18, #parisfashionweekscenes, #pfwaw18, #pfw, #pfwlive, #pfwfashionweek #londonfashionweekmens, #londonfashionweek18, #londonfashionweekmen, #lfww, #londonfashionblogger, #londonfashionweek, #londonfashionweek2018, #lfwmens, #londonfashion2018, #lfw18, #lfw2018, #lfwm, #lfwm2018, #londonfw18, #lfwmen, #lfashionweek, #londonfw, #lfw, #londonfashion #nyfashionweek, #newyorkfashionweek, #nyfwaw18, #nyfwcastings, #nyfwmodel, #newyorkcityfashionweek2018, #newyorkcityfashionweek, #nycfashionweek, #nyfw, #nycfashionweek2018, #nyfwkidsshows, #nyfw18, #nyfashionweek2018, #nyfw2018, #nyfw2018ss, #nyfwss18, #nyfwss, #nyfwstreetstyle, #nyfww, #nyfwblogger, #newyorkfashionweek2018, #nyfwmens, #nyfwm, #nyfw4all, #nyfwbridal
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