The Role of Religiosity and Service Quality on Student Trust in Sharia Banking

Abstract

This research aims to examine how big a role religiosity and service quality play in shaping students' trust in sharia banking. The method used is qualitative research involving interviews and observation as data collection tools in the field. In analyzing data, researchers adopted a Chain of Evidence approach, namely carrying out a thorough and in-depth analysis of the research object. Significant findings revealed through interviews with five respondents illustrate that both religiosity and service quality have a major influence on students' level of trust in sharia banking. The balance of religious values with sharia principles and positive experiences regarding service quality are important points in forming and strengthening students' trust in sharia banking.