Abstract
This paper reviews the role played by a company's internal RD namely, the ability to develop and grow critical human resource, dynamic involvement in the corporate R&D programme, and the ability to connect information. Therefore, the relationship between internal R&D and operational performance moderated by IPR would encourage the betterment of the company in the future. In summary, this paper highlights the importance of internal R&D toward operational performance of a company moderated by IPR, as well as reviews the latest literature from the perspectives of sustainability and innovation.
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