The role of ”green” technologies in the development of the hotel industry

Abstract

The article describes the current aspects of green technologies and the environmental friendliness of hotels, the possibility of using environmentally friendly materials in the process of hotel activities of hotels. The importance of their participation in the tourism business is substantiated and the results of this process and implementation are presented. The procedure of certification of hotels in this direction is also described in detail, the introduction of programs to minimize waste in the hotel, environmental pollution, as well as the use of innovative energy-saving technologies, what international programs exist and their requirements for environmentally friendly accommodation are considered. The purpose of this article is to consider and study the issues of what place green technologies currently occupy in the hotel industry, the use of green technologies by eco-hotels as one of the actively developing branches of the hotel business, the environmental friendliness of the product offered by the hotel industry using a "green" policy, the relevance of these issues in both foreign and Russian social programs. The authors set an urgent task and substantiate the important role of the development of green technologies in the hotel industry. Within the framework of this article, we will try to first touch on ecotourism, give as an example some of the possible forms of ecotourism, assess the environmental requirements imposed on foreign hotel businesses and used by such enterprises in connection with these requirements, green technologies, and then move on to green technologies used by Russian hotel businesses. A search was conducted for Russian alternative programs for the implementation of environmental policy in hotels. The types of eco-hotels are considered, ways to reduce costs and increase profits, increase competitiveness when using green technologies and their role in the hotel industry.