Abstract
In response to the new era of the ASEAN Economic Community (AEC) since year 2015 – Bali, as the primary gateway of Indonesian tourism, must improve the quality of Hindu Balinese human resources in tourism (HB HRT). Winata (2014: 6) explained that adat istiadat (customs and traditions) is one of the cause for their low commitment in their job, as HB HRT often take leave due to adat obligations. Therefore, one of the impact, as in the case of a hotel in Kuta, is that hotels often avoid recruiting HB HRT. Hence, issue to be discussed in this study is to understand the role of Balinese Cultural Values as a potential and as an obstacle in HBHRT’s competency to achieve managerial positions in star-rated hotels in Bali. The research will use a concurrent triangulation method on data collected through interviews and questionaires.While sampling will be done with Purposive Sampling method on star-rated hotels located in Sanur, Kuta and Nusa Dua. Finally, the data analysis will be carried out by referring to Motivation Theory (McClelland, 1976), Competency Theory (Spencer and Spencer, 1993), Value Orientations Theory (Kluckhohn and Strodtbeck, 1961), through a descriptive interpretative qualitative approach as well as a quantitative approach based on Principal Component Analysis (PCA) statistics.
 The research results will show that based on the data, HB HRT have good set of competencies, and these good competencies are inseparable from their background of Balinese Cultural Values (BCV), mainly derived from Hindu culture and religion. As part of upholding their culture, a HB HRT is a person with pawongan concept of harmonious relationship between human beings indicated by 79.1% people with tresna (love), the parhyangan concept of harmonious relationship between human beings and God indicated by 75% people engaging in dharma yatra pilgrimages and study, and the palemahan concept of harmonious relationship between human beings and nature indicated by 69.8% people valuing Bali shanti (a peaceful Bali). On the other hand the obstacles in occupying manager positions in star-rated hotels in Bali are mostly due to internal factors – namely, their own personal motives which are often based on erroneous understandings of BCV. Therefore, in order to increase the Spiritual
 Quotient (SQ) of HB HRT in achieving managerial positions, the strategy will be through career development with motivation programs while redefining their Balinese Cultural Values to give positive impact to their living standard, to the company, to the environment, and to God.
Highlights
Bali, as the primary gateway of Indonesian tourism, is growing rapidly
Competencies must be mastered by HB HRT if they aspire to compete for top manager positions in star-rated hotels in Bali
Results from the interviews conducted with twentythree informants occupying managerial positions in star-rated hotels in Bali, based on the five types of competency characteristics according to Spencer and Spencer, (1993: 911), show that more than 50% agree that HB HRT are competent in their self-concept, knowledge, and skills
Summary
As the primary gateway of Indonesian tourism, is growing rapidly. This rapid development of tourism on the island has become a magnet for job seekers from local, from other Indonesia provinces, and even from overseas, who have their eyes set on strategic positions in Bali tourism industry. In respond to the increasing number of foreign workers occupying strategic positions in Bali tourism industry, Balinese people must dare to undergo a change of mindset about their customary and religious practices and make greater effort to improve the competencies of HB HRT. Motivation is a very important aspect for HB HRT because with strong motivation for achievement they can reach higher level of productivity and can demonstrate their accomplishments to be able to compete in obtaining a strategic position in the company; namely a top manager post in a star-rated hotel in Bali. This study will further explore The Role of Cultural Values in shaping the Competencies of Hindu Balinese Tourism Human Resources to achieve Manager Level Positions in Star-Rated Hotels in Bali. As described in the introduction and based on theoretical and empirical ideas, this paper will explore and explain about the role of Balinese Cultural Values as a potential and as an obstacle in HBHRT’s competency to achieve managerial positions in star-rated hotels in Bali
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