Abstract

This study seeks to examine the relationship of entrepreneurial orientation, age, experience and education of an entrepreneurs and entrepreneurial business venture decision (EBV). Higher institutions, government agencies and private corporations have setting up programmes, trainings, seminars, events and funds in producing dynamic entrepreneurs. Start-up business is the most challenging beginning for business as the failure rate remains high over time. Few researches have been done on entrepreneurial orientation but on established firms. Beside, education and experience play important role towards entrepreneurs’ alertness that will determine the successful opportunity recognition. This study is looking in depth the entrepreneurial orientation (proactiveness, risk-taking and innovativeness) of young entrepreneurs that influence their entrepreneur business venture start-up. Quantitative method is adopted and questionnaire is distributed using simple random sampling among young entrepreneurs. The findings of this study would help identifying the key elements of entrepreneurial orientation that suit the entrepreneur’s background, age, experience and education. Thus, a new approach could be developed to enhance the motivation for new start-up venture.

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