Abstract

Problem StatementThe touristic industry is one of the most important economical branches in the world, with a psycho-social impact on the population, in which the sports tourism would attract funds for our country, and it would favour intercultural changes and social contacts between peoples with a positive effect for the image of Romania in the world. The cultural program is based on the existence of a multi-cultural history in Braşov and the connections with Ancient Greece and old civilizations of the Romanian territory. Activities should be planned under the form of a Cultural Olympic event (2018-2021), with different themes for each year, different locations, which will speak about the history of the Romanian people. Purpose of StudyThe study has been initiated in Romania, starting from the research undertaken regarding the psycho-social impact, the history, the geography, the people and the IOC regulation (International Olympic Committee). All of the competitive and non-competitive facilities will be finished two years before the organization of the Olympic Winter Games. During this period, the mentioned facilities will be tested by the committee, in order to establish their conformity with the IOC standards and the modifications which have to be made for a better development of the competition. A good manner of testing these facilities, regarding the psycho-social impact, is the organization of world championships for the winter games. Research MethodsBibliographic method; Observation method; Enquiry method (conversation, etc.); Statistical-mathematical method; Graphical method. FindingsThe present research started from the assumption that due to the world economical crisis, a new perspective is brought in the forth, having a psycho-social impact on the organization of big sports events, although profit is no longer guaranteed. In spite of this, a “bluffing” participation may bring great image benefits. ConclusionsThe organizers have to convince great corporations that it is a good idea to invest in the Olympic Games which have a psycho-social impact, felt within the masses on each level: economical, social, moral, educational. The organization of the Olympic Winter Games does not require a financial effort as big as the one needed of the organization of the Olympic Summer Games. Furthermore, the first is developed under the sign of sports, spirit of combat and fair-play.

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