Abstract

This strategic planning has changed dramatically between the 1960’s and 1970’s. Having survived its original design flaws, it has evolved into a practical system of strategic management. Planning systems, in fact, have become more sophisticated in their selection of planning approach and techniques. The approach to the strategic plan should involve different methods and techniques, more complete and more sensitive to the critical uncertainty of many of the variables that planning must address. This change represents a recognition of the basis of a strategic plan that are able to determinate its success. Implementing this strategic approach, focused on method and technique, can play a variety of important and useful roles peripheral to the strategy development and implementation process.

Highlights

  • A strategic plan consists in a process of planning, which set goals and states tools and actions useful to achieve them in a medium-long term perspective

  • Having survived its original design flaws, it has evolved into a practical system of strategic management

  • An effective strategic planning process provides a framework to make decisions on how to allocate organizational resources, address challenges and take advantage of opportunities that arise along the way

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Summary

Introduction

A strategic plan consists in a process of planning, which set goals and states tools and actions useful to achieve them in a medium-long term perspective. An effective strategic planning process provides a framework to make decisions on how to allocate organizational resources, address challenges and take advantage of opportunities that arise along the way. F. De Andreis resource allocation, the business strategy or the possible alternative direction to follow to develop a business. In order to determine the strategic direction of an enterprise, it is necessary to understand its current position and the possible ways to develop a strategic plan, but it is necessary to know and to understand what is behind this plan. This paper will guide the reader through the basis of a strategic plan, in order to let him to understand what is really important developing this plan for a successful business

The Strategy Basis
De Andreis DOI
Difference between Method and Technique
The Use of Method and Techniques in a Strategic
Conclusions
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