Abstract

“The Press” examines the representation of immigration in the UK’s print media. The chapter compares coverage of immigration in major UK-wide and Scottish broadsheet newspapers, and evaluates the tone and framing in each article with “immigration” in the title. The chapter begins with a review of the newspaper market in the UK, followed by a discussion of how immigration is framed by the media, before describing the methodology employed in the analysis of 706 UK-wide and Scottish newspaper articles. The analysis explains the nuances in how immigration is framed in the UK-wide and Scottish newspapers to reveal some regional differences. However, the biggest differences in framing and tone are attributable to the ideological perspective, rather than the national audience of the newspapers. The chapter considers the implications of the analysis by reviewing how media framing influences the formation of public opinion, and compares the opinions of Scottish survey respondents by their preferred newspaper.

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